The article tentatively explores the fuzzy expressions in advertising English to realize the ultimate goal of advertising from the perspective of pragmatics. This study is devoted to the pragmatic theories employed by the advertisers in order to make advertisements persuasive, impressive to the target audience. Equipped with the pragmatic knowledge, the target audience can understand advertisin...

In this article, the current state of our knowledge of pragmatic disorders in adults with language impairment is assessed. A brief historical background of clinical pragmatics is presented, and the place of adult language pathology within the development of this field is discussed. A comprehensive review is undertaken of pragmatic deficits in adults with language impairments of diverse etiologi...

We will argue that this construction combines semantic and syntactic quirks that necessitate a constructional analysis. Further, we will show that specifying the pragmatic properties of the construction (and in particular the presuppositions that introduces) allows for a particularly elegant account of the construction’s distribution. This, in turn, provides further support for the sign-based v...

Entropy can be defined as the antithesis of well-formed true reports that agree with each other and with the material facts accessible through the experience of one or more competent observers. The abstract convergence (strictly formal, logical agreement) of true narrative representations (TNRs)—ordinary valid reports of facts of experience—makes them formally more complete than fictions, error...

This paper propo~s a reversible architecture to handle not orily syntactic and semantic information but also pragmatic information. • I Existing architectures cannot represent pragmatic informatioil explicitly, and lack reasoning capability;given insufficient information. I argue that the techniques of plan representation and approximate reasoning are, in the enhanced argumentation system propo...

A logic aimed to formalize the concept of pragmatic truth is presented. We start by examining a previous attempt of formalization by da Costa and collaborators, reported in [5], [3] and [2]. However, their formalization works as mere possibility in face of what is known, or assumed. It is pointed out here that not being in conflict with the assumed knowledge is not enough to regard a propositio...

OF DOCTORAL DISSERTATION AALTO UNIVERSITY SCHOOL OF SCIENCE AND TECHNOLOGY P.O. BOX 11000, FI-00076 AALTO Author Pauli Alin Name of the dissertation Crossing organizational boundaries: Probing knowledge transformation in the context of interorganizational collaborative strategy process development Manuscript submitted 5 February 2010 Manuscript revised 26 March 2010 Date of the defence 21 May 2...

To investigate the effects of etymological elaboration, contextual pragmatic clues, and lexical knowledge on L2 idioms comprehension and production, 60 male intermediate level EFL students in three groups were selected. Each group was randomly assigned to one treatment condition. Group one participants were presented with the etymological explanation of idioms. In group two, the same idioms wer...