This paper aims to empirically examine the factors that affect the adoption of Internet banking in Tunisia. In order to explain the factors, this paper extends the “Technology Acceptance Model” by adding additional external factors such as security and privacy, self efficacy, social influence, and awareness of services and its benefits. The findings of the study suggests that the security and p...

This study identifies factors responsible for customers’ attitudes and perceptions towards emerging internet banking sector. It also reveals the importance of the key variables relating to customers’ demographic and social inputs. A sample of 156 customers is personally surveyed using a structured questionnaire in various cities of Andhra Pradesh. The data are analyzed using descriptive analysi...

Despite the widespread adoption of Internet banking there are no validated guidelines on the functionality the younger, techno-savvy Generation-Y customer segment (18-35 year age bracket) expect from Internet banking websites. This research investigated the functionality the Generation-Y customer segment require from South-African Internet banking websites. The User Centred Design (UCD) philoso...

The banking industry in Oman is of major importance to Oman’s economy, yet Omani banks continue to conduct most of their transactions using traditional methods. A strong banking industry significantly supports economic development through efficient financial services, and their role in trying to achieve the objectives outlined by the Sultan of Oman will depend heavily on the industry’s capabili...

An understanding of corporate customer acceptance of Internet banking can assist banks to assess the real business value of Internet banking implementation. The four benefit factors are information quality, information accessibility, information sharing, and transaction benefit. The three major barriers are related to trust, legal support, and organization barriers. Information quality and tran...

Purpose – The recent advances in the technology of electronic banking have helped develop new ways of handling banking affairs, especially through online banking. Moreover, the rapid development of the internet has stimulated the banking sector towards encouraging customers to make their transactions online. The purpose of this paper is to introduce an extended technology acceptance model (TAM)...

This paper examines the drivers of adoption of Internet banking and the linkages among adoption drivers and outcomes (product acquisition, service activity, profitability, loyalty). We relate Internet banking adoption to customer demand for banking services, the availability of alternative channels, customers' efficiency in service coproduction (“customer efficiency”), and local Internet bankin...

This paper examines the drivers of adoption of Internet banking and the linkages among adoption drivers and outcomes (product acquisition, service activity, profitability, loyalty). We relate Internet banking adoption to customer demand for banking services, the availability of alternative channels, customers' efficiency in service coproduction (“customer efficiency”), and local Internet bankin...

Internet banking is becoming increasingly popular throughout the world due to its convenience and low cost. The security issues surrounding internet banking are always the focus of both banks and customers. Although much emphasis has been laid on advanced security technology and the human factor in security, there is little research that aims to fully understand customer awareness of internet b...

Nowadays, internet technology provides an opportunity for banks and financial institutions to take advantages in dynamic and competitive turbulent environment in their favor. In addition, considering the importance and status of internet banking and growing trend of it in the country in recent years, now banks and financial institutions have found that maintaining status and effective developme...