This paper presents a multi-period optimization model for high margin and zero salvage products in online distribution channels with classifying customers based on number of products required. Taking hotel customers as an example, one is regular customers who reserve rooms for one day, and the other is long term stay (LTS) customers who reserve rooms for a number of days. LTS may guarantee a sp...

In this paper, we investigate a new form of blackhat search engine optimization that targets local listing services like Google Maps. Miscreants register abusive business listings in an attempt to siphon search traffic away from legitimate businesses and funnel it to deceptive service industries—such as unaccredited locksmiths—or to traffic-referral scams, often for the restaurant and hotel ind...

π The contents of this paper in part or in whole are entirely those of the authors and do not represent the views and opinions of Sasin of Chulalongkorn University, Ministry of Finance and any organization associated with the authors. Comments are welcome. All correspondence is directed to Project Summary Findings 1. Tourism contributes 6% of Thailand's GDP at 323.5 billion Baht – increasing at...

In this study, water management allocated to the agricultural sector’ was analyzed using stochastic dynamic programming under uncertainty conditions. The technical coefficients used in the study referred to the agricultural years, 2013-2014. They were obtained through the use of simple random sampling of 250 farmers in the region for crops wheat, barley, melon, watermelon and ruby grapes under ...

After three decades’ development, revenue management has become an active area of research. Its idea is not only applied in the traditional service industries such as airline, hotel and car rental, but also in manufacturing industry. In this paper, we consider the application of revenue management to a demand fulfillment problem of a make-to-stock (MTS) system, where the manufacturer is facing ...

The uniqueness of the web lies in its interactivity. Interactivity refers to the reciprocity provided by a site during the process of using it and it has been positioned conceptually as a process, a function and a perception. Implemented appropriately may affect the success or failure of commercial websites. Perceived interactivity should be based on consumers’ actual interactions with the stim...

Hotel managers continue to find ways to understand traveler preferences, with the aim of improving their strategic planning, marketing, and product development. Traveler preference is unpredictable; for example, hotel guests used to prefer having a telephone in the room, but now favor fast Internet connection. Changes in preference influence the performance of hotel businesses, thus creating th...

In the present paper, first the conceptual model of perceived value concept as a mediating variable in tourist perceptions of hotel services is presented and afterwards tested with structural equation modelling. The study reveals that: (a) the relationship between perceived hotel quality and perceived value is strong and positive; (b) the relationship between hotel quality and guest satisfactio...

Using five years of data collected from a small and independent hotel in The Netherlands this case study explores RMS data as a means to seek new insights into occupancy forecasting. The study provides an insight into the random nature of group cancellations, an important but neglected aspect in hotel revenue management modeling. The empirical study also shows that in a local market context dem...

For each hotel, we have the following information: ? Name: the name of the luxury hotel; ? Total of negative words (criterion 1): the total number of negative words in all the comments given by the clients of this hotel. (criterion to be minimized); ? Total of positive words (criterion 2): the total number of positive words in all the comments given by the clients of this hotel. (criterion to b...