INTRODUCTION In the United States and elsewhere, recreational water quality is monitored for fecal indicator bacteria to help prevent swimming-associated illnesses. Standard methods to measure these bacteria take at least 24 hours to obtain results. Molecular approaches such as quantitative polymerase chain reaction (qPCR) can estimate these bacteria faster, in under 3 hours. Previously, we dem...

Reviewing consumers' motivations to attend performances in a continuously evolving social and technological context is essential because live concerts generate an important and growing share of revenues for the music industry. Evolving fans' preferences and technological innovations constantly alter the way music is distributed and consumed. In a marketing 3.0 era, what consumers do with music ...

With more than 30 million attendees each year in the U.S. alone, music festivals are a fast-growing source of entertainment, visited by both fans and industry professionals. Popular music festivals are large-scale events, often spread across multiple venues and lasting several days. The largest festivals exceed 600 shows per day across dozens of venues. With many artists performing at overlappi...

Social media plays an important role among the masses and students all over world. Here, in this study, main aim is to explore of social undergraduate college-goers Assam learning English. The study covers available platforms, such as WhatsApp, Facebook, Twitter, Instagram, YouTube, Messenger, IMO. For purpose, researchers imply a qualitative approach along with survey method, which includes qu...

This paper evaluates the influence of an additional visual aesthetic layer on the experience of concert goers during a live event. The additional visual layer incorporates musical features as well as biosensing data collected during the concert, which is coordinated by our audience engagement monitoring technology. This technology was used during a real Jazz concert. The collected measurements ...

Ecstasy and LSD use is widespread in large Brazilian cities, but there is limited information on their use among young, middle-class, club goers in Brazil. We conducted standardized face-to-face interviews with 200 male and female ecstasy and/or LSD users, focusing on drug use and sexual history, current risk behaviors, and psychiatric symptomatology. Participants with early sexual debut (befor...

OBJECTIVE To better understand the complex motivations involved with UV light (UVL) tanning behavior. DESIGN Two written instruments, the CAGE (Cut down, Annoyed, Guilty, Eye-opener) Questionnaire, used to screen for alcohol abuse or dependence, and the American Psychiatric Association Diagnostic and Statistical Manual of Mental Disorders, Fourth Edition, Text Revision (DSM-IV-TR) criteria fo...

This paper is an attempt to add knowledge scholarship in a field that has attracted less attention from researchers. It presents study of graffiti found on board located inside gym Madrid was carried out order get grasp the functions and gain insight into discursive practices gyms. Data analysis focused texts while overlooking graffiti’s non-verbal features following Fairclough’s (2004, 2013) a...

Well-being tourism is a $639 billion market. Spa considered the most important segment within this The present study uses Unified Theory of Acceptance and Use Technology (UTAUT2) model to analyse tourists’ purchase intentions regarding thermal suite. was originally designed users’ acceptance new technologies. original contribution paper apply it non-technological service. Specifically, data wer...