Personal privacy has become one of the pressure points that comprises utmost primacy in the scientific community. An often debated privacy issue concerns the means of soliciting consent on the use of consumer information: should consumers be asked to object to the use of personal data (opt-out), or should they be asked to consent to the use of such data (opt-in)? These questions have been the c...

Electronic word-of-mouth systems (EWOMS) facilitate electronic commerce tremendously. Although adequate consumption information supply is critical for these systems and to some extent for electronic commerce to succeed, there is a lack of investigations on information provision as current studies related to EWOMS mainly concentrate on the consequences of the deployment of the systems. We do not...

The growth of electronic commerce (e-commerce) has been inhibited by consumer fears and concerns about the risks, real and perceived. This paper discusses the risks associated with ecommerce transactions and the measures to gain consumers' trust in order to enhance their acceptance and participation. The quality assurance in e-commerce, and therefore the enhancement of consumer's trust and acce...

Abstract Despite the immense success of China’s Double Eleven online shopping festival (OSF), research on how OSFs’ unique atmosphere relates to customer behavior has been scarce. This study investigates influence OSF consumers’ participation based stimulus–organism–response framework. Based data from 239 young Chinese consumers (in their 20 s and 30 s) using structural equation modeling, this ...

Inbound marketing focuses on producing relevant, audience captivating, high quality content that attracts consumers towards the online presence of a specific organization, brand or product. This study has been conducted using the online marketing research technique called netnography – a qualitative and interpretive methodology for the study of users in the virtual space. As the virtual medium ...

While boycotts are increasingly relevant for management decision-making, there has been little research of an individual’s motivation to boycott. We propose a conceptualization of boycotting and report a study of an actual boycott of a multinational firm that was prompted by factory closings. Consumers who viewed the closures as egregious were more likely to boycott the firm, though only a mino...

Australian government policy now embodies a clear expectation that consumers should be participants in all aspects of mental health services. A number of barriers have been identified as inhibiting the realisation of this goal, with the negative attitudes of professional staff being recognised as a major factor. A more pervasive barrier with the potential to minimise the positive developments i...

Studies on experts' understanding of the public have mainly focused on the views of scientists. We add to the literature on constructions of the public by analyzing the views of decision-makers, professional science communicators and scientists involved in 'space' communication on the public and public participation in policy. Findings show that contextual situations and roles determine the way...