Purpose – This paper attempts to investigate the casual relationships among service convenience, perceived service value, perceived service guarantee strength, customer satisfaction, and loyalty. Although previous studies have addressed the importance of these variables, the understanding of the mediating effect of customer-perceived service value and the moderating effect of customer-perceived...

It is estimated that mainland Chinese tourists travelling to Taiwan can bring annual revenues of 400 billion NTD to the Taiwan economy. Thus, how the Taiwanese Government formulates relevant measures to satisfy both sides is the focus of most concern. Taiwan must improve the facilities and service quality of its tourism industry so as to attract more mainland tourists. This paper conducted a qu...

The purpose of this study is to identify and analyze the role that restaurant practices play on tourists’ choices specifically city branding. It examines whether sustainability are considered by customers be part what they perceive as overall quality, leading customer satisfaction, loyalty, repeat business. become experience perceived if could work another key predictor dining satisfaction effe...

Information Systems (IS) effectiveness has been studied over the past three decades, with user satisfaction utilized as a key measure. However, very little attention has been given to the role of user-perceived cognitive value of IS in measuring the effectiveness of such systems. Therefore, this article defines and articulates user-perceived value of IS as an important construct for IS research...

To encourage the sustainability of rural tourism and to achieve success in the tourist industry, an understanding of the factors by which tourists are motivated to visit rural areas is required. This study aims to measure factors affecting rural tourists’ satisfaction in relation to different aspects of a destination and to increase the likelihood of revisitation and recommendation. This study ...

the writers of this article have compared the satisfaction level of international tourists who traveled to isfahan for the first time and those who have repeatedly traveled to this city. one hundred and sixty tourists were selected randomly in 2002 and the data gathered through filling questionnaires. the result is surprising and indicates that the satisfaction level for those who have repeated...

Risk is an inherent factor in the traveler's choice of destination. Tourism destinations differ in many aspects including their location, economic condition, cultural and political status and crime. Given such differences, the analysis of destination risk and its dimensions is of substantial interest. The current study explores the risk factors perceived about Iran as a tourism destination usin...

The experience of domestic tourists during the pandemic can affect their satisfaction and intention to revisit Baluran National Park. This is because need destinations that are safe from Covid-19. aims this study were: (1) determine effect tourist on satisfaction; (2) revisit; (3) tourist’s (4) dosmestic through as a mediating variable. research was conducted in Park, East Java, February March ...

This study develops and tests an integrative model of destination loyalty to tourist hotspot destinations. The highlights the role perceived adaptation psychological reactive behaviors in determining satisfaction loyalty. was tested using data collected from 582 respondents who had recently visited one “overcrowded” Mediterranean coastal tourism Findings suggest that negatively influences posit...