This research studies marketing mix and its elements – especially the Four Ps including product, price, place and promotionin the cultural industry. It reviews the concept of marketing mix and deals with its elements and then, studies in brief the impact of each element on the success of cultural industry. Since the development of cultural and art activities is significantly considered in the g...

BACKGROUND When profiling hospital performance, quality inicators are commonly evaluated through hospital-specific adjusted means with confidence intervals. When identifying deviations from a norm, large hospitals can have statistically significant results even for clinically irrelevant deviations while important deviations in small hospitals can remain undiscovered. We have used data from the ...

The cement-less wastepaper-based lightweight block (CWLB) is a newly developed eco-friendly non-load bearing block manufactured from majorly cellulosic wastes without the use of cement. The main constituents of CWLB includes; wastepaper aggregate (WPA) produced from post-consumer wastepaper, waste additive and sand. This study was conducted to determine its optimum mix composition and the corre...

The paper explores the usefulness of hybridizing two distinct nature inspired computational intelligence techniques viz., Artificial Neural Networks (ANN) and Genetic Algorithms (GA) for modeling slump of Ready Mix Concrete (RMC) based on its design mix constituents viz., cement, fly ash, sand, coarse aggregates, admixture and water-binder ratio. The methodology utilizes the universal function ...

AIM This study investigated the effectiveness of disinfecting solution when incorporated into alginate powder instead of water against some microorganisms and on compressive strength of alginate. MATERIALS AND METHODS For measuring antimicrobial activity of alginate, 60 alginate specimens were prepared and divided into two groups: One with water incorporated in the mix (control) and the other...

Flood simulation and forecasting in various types of watersheds is a hot issue in hydrology. Conceptual hydrological models have been widely applied to flood forecasting for decades. With the development of economy, modern China faces with severe flood disasters in all types of watersheds include humid, semi-humid semi-arid and arid watersheds. However, conceptual model-based flood forecasting ...

In current literature, the degrading performances of iris recognition systems is put in user’s responsibility (Biometric Menagerie -BM), or exp lained through a vague mix of t ime-related changes in biometric pattern, its presentation and the acquisition sensor (Template Ageing-TA). Actually, BM and TA are annoying symptoms illustrating intrinsic limitations of the statistical model of iris rec...