In this paper, we explore how privacy settings and privacy policy consumption (reading the privacy policy) affect the relationship between privacy attitudes and disclosure behaviors. We present results from a survey completed by 122 users of Facebook regarding their information disclosure practices and their attitudes about privacy. Based on our data, we develop and evaluate a model for underst...

BACKGROUND in this present era, the technology development has established certain type of communication. Nowadays education as the fundamental principle in transferring cognition to the learners has found various methods. Recently the concept that social networks could be effective tool in easing the achievement to the educational goals has been under attention. Therefore, this investigation i...

Risks generally lead to Protecting Behavior. However, it is still unknown which specific Protecting Behavior results from Perceived Privacy Risk in Social Network Sites (SNSs). In this article, we draw from the Protection Motivation Theory to postulate an influence of Perceived Privacy Risk (Threat Appraisal) on six Privacy Protecting Behaviors SNS members can use, which we identified in the li...

The huge amount of data and complexity of decisions in the current information age requires decision makers to utilize information analysis tools for supporting business decisions. This is also the case for social network sites which control huge amounts of data just waiting to be transformed from information to valuable knowledge through Business Intelligence methods. These techniques are not ...

Social network sites (SNS) have rapidly become very popular, challenging even the major portals and search engines in terms of usage and commercial value. This chapter introduces key SNS issues and reviews relevant academic research from sociology, communication science, computer science, and information science. The chapter introduces a broad classification of SNS friendship and demonstrates t...