Kotler and Caslione have recently published a new book Chaotics which stresses the importance of scenario analysis in marketing, especially in turbulent times. The goal of this paper is to show how an agent-based simulator could be practically used as a valuable supporting tool for the marketing analysis of opportunities and threats on retail markets.

Frameworks for IT evaluation have been extensively discussed in the past. Until recently, research had concentrated on advancing classic approaches such as monetary cost/benefit considerations or strategic management matrices, but that constriction to known methods has considerably softened. More researchers now use economic models in IT evaluation. Their contributions open exciting new perspec...

In the present scenario teaching methods made a lot of difference in the area of language and literature teaching in English courses. In the 1970s, the teaching of literature was becoming detached from the teaching of language mainly because of the traditional approaches like Grammar Translation Method. New methods in language teaching led to the role of literature in language learning being se...

BACKGROUND Shoklo Malaria Research Unit has been providing health care in remote clinics on the Thai-Myanmar border to refugee and migrant populations since 1986 and 1995, respectively. Clinics are staffed by local health workers with a variety of training and experience. The need for a tool to improve the competence of local health workers in basic emergency assessment and management was recog...

It is becoming widely accepted that applied social simulation research is more effective if potential users and stakeholders are closely involved in model specification, design, testing and use, using the principles of participatory research. In this paper, a review of software engineering principles and accounts of the development of simulation models are used as the basis for recommendations ...

Within an intelligent tutoring system framework, the teaching strategy engine stores and executes teaching strategies. A teaching strategy is a kind of procedural knowledge, generically an if-then rule that queries the learner’s state and performs teaching actions. We develop a concrete implementation of a teaching strategy engine based on an automatic conversion from SWRL to Jess. This convers...

This study was an attempt to investigate the comparative impact of two types of teaching approaches, namely content-based (CBI) and task-based (TBLT) instruction on the reading comprehension of Iranian EFL learners. For this purpose, sixty intermediate students from a pool of eighty five students studying at a private language school were chosen using a piloted PET. The students were then rando...