The aim of this study is to evaluate the sport marketing mix and its seven elements (product, price, promotion, place, public relations, people, and physical evidence) in Iran’s volleyball super league from the viewpoint of ministry of sport and volleyball federation managers in two conditions, namely existing and optimal. For this purpose, 102 subjects, among them the official staffs in ...

Sangatta Selatan Sub-District, East Kutai District was one of the potential areas for development laying hens. The local farm that cultivates hens in this sub-district is Philipines Farm. sustainability a business requires ability to face market. Therefore, every businessman needs implement marketing mix. This study aims determine application mix on eggs at Farm South Sub-District. research car...

Marketing mix related to the importance and contribution of the elements on the marketing mix that shows how these elements can provide a source of competitive advantage. Marketing mix strategy have high impact to the competitive advantage but each elements of marketing mix have different contribution. The objective of this paper is to examine the influence of the marketing mix to the competiti...

This research is motivated by the phenomenon of increasingly stringent educational institution competition at all levels, especially Early Childhood level. In this regard, study aims to determine application 4P marketing mix strategy in realizing superior schools RA Queen Al Khadijah District. The method used researchers researching case use a qualitative approach, because approach describe, de...

This study aims to determine whether the promotional mix consisting of advertising, personal selling, sales promotion, public relations and direct marketing affects purchasing decisions. The research method used in this is mixed methods, which a combination quantitative qualitative methods. data collection strategy sequential explanatory, namely with two stages. Data analysis approaches. result...

Financial literacy of investors reduces uncertainty on future decisions and increases predictability of investment policies in financial markets. Thus, the lack of clear information on financial markets is a determining factor in the arrival of domestic and foreign capitals and their quick exit in case of crisis. The lack of transparency and basic knowledge on decisions and failure to provide r...

While the concept of mixed-methods research is more usually associated with combining quantitative and qualitative approaches, this paper outlines a study that mixed methods by undertaking qualitative theory testing and derivation when examining the relationship between health promotion theory and hospital nursing practice. Thus, it is concerned with relating the metatheoretical aspects of the ...

Abstract. Awareness of the importance early childhood education (PAUD) has led to establishment Playgroups (KB) and Kindergartens (TK). The rise similar educational services causes increased competition. To win hearts parents/guardians prospective students, PAUD organizers apply various marketing strategies, one which is mix. KB/TK Puri Mandiri III in Cemani, Grogol, Sukoharjo service providers...