نتایج جستجو برای: mellat
تعداد نتایج: 116 فیلتر نتایج به سال:
هدف: همان‌گونه که مشهود است، در سازمان‌های خدماتی به‌منظور برندسازی نیاز است ارزش‌های برندشان فعال و نهادینه شود؛ با این پیش‌فرض، پژوهش پیش‌رو هدف استخراج مدل فعال‌سازی برند داخلی از منظر فعالیت‌های مدیریت منابع انسانی تعریف اجرا شده است.طراحی/ روش‌شناسی/ رویکرد: روش مطالعۀ موردی رویکرد کیفی بانک ملت برای توسعۀ پیش گرفته شد. دو مرحلۀ اصلی طراحی گردید مصاحبه‌های عمیق فردی ۱۹ مدیر کارشناس مربوطه ...
Customer relationship management is a multiple perspective business paradigm which helps companies gaining competitive advantage through relationships with their customers. An integrated framework for evaluating CRM performance is an important issue which is not addressed completely in previous studies. The main purpose and the most important contribution of this study is introducing a framewor...
In service industries, companies increasingly need to rely on the performance of their service employees to become and stay truly competitive. Despite this viewpoint, most administrators do not believe that they can make competitive advantage in their organizations through employees. Therefore, the present paper aims to study the effect of employee branding on market share based on individual a...
by entering the era of information and communication and moving from manufacturing and industrial economy towards knowledge-based service economy; the competitive bases of businesses have changed from capital budgeting and tangible assets towards intangible assets and intellectual capital, including social and relational capitals. hence, over the past ages, organizations emphasize more on infor...
this paper aims to recognize and evaluate the dimensions of market orientation with an emphasis on hr roles in iran banking industry. to achieve this purpose, this paper is structured in two phases. in the first phase, we tried to recognize the dimensions of market orientation with an emphasis on hr roles in banking industry by using comments of marketing and hrm experts and bank staffs. in the...
انتخاب نامساعد یکی از مشکلات اساسی در صنعت بیمه است. که ابتدا در سال 1960، توسط روتشیلد واستیگلیتز مورد بحث ومطالعه قرار گرفت ازآن موقع تاکنون بسیاری از پژوهشگران مدل های مختلفی را برای تجزیه و تحلیل تقاضا برای صنعت بیمه عمر که تماما ناشی از عدم قطعیت در این صنعت میباشد انجام داده اند .وهدف از آن پیدا کردن شرایطی است که تحت آن شرایط انتخاب یا کنار گذاشتن یک بیمه گزار به نفع و یا زیان شرکت بیمه ...
This paper tries to provide an estimate of efficiency in eight Iranian banks, namely, Melli, Saderat, Mellat, Tejarat, Sepah, Refah, Keshavarzi and Maskan during 1996-2008, using the globally flexible Fourier Cost Functional Form and imposing theoretical regularities, discussed in Neoclassic microeconomic theory. One of the efficiency estimation methods is to estimate the cost function of ...
Abstract One of the most important obstacles to use Internet Banking is lack of security and some abuses in such systems. Therefore, fraud and suspicious behavior detection, to prevent unauthorized accesses, are of great importance in financial organizations and banks. In this paper, an expert system is designed to detect users’ unusual or suspicious behaviors in the internet banking system....
The main objective of this paper is to evaluate the structure of the Iranian banking system and to measure the market power factor based on the Boone approach. In this paper, we investigated the Iranian organized money market, including 18 banks operating in the period of 2008-2015. To calculate the marginal cost (MC), we used a Translog Stochastic Frontier Cost Function. Findings based on the ...
this study investigated the role of emotional intelligence bank mellat branch managers in tehran to communicate effectively started in february 2010 and lasted for one year and a half. in the present research bar-on model of emotional intelligence was used. in order to test hypothesis 165 persons were selected as sample. the required data was collected through distributing questionnaire and the...
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