نتایج جستجو برای: marketing innovation is directly related to sustainable competitive advantage
تعداد نتایج: 11613479 فیلتر نتایج به سال:
today, the route for economic development in most countries is the same as international open competitive economy. economic institutes well known that supportive public economy belonged on the past and they may compete in the global economy. it is obvious that if they have no competitive potency or not familiar with competition technique, they may be devastated. banking system aims to collect t...
Background and Aim: The present study was conducted to investigate the effect of knowledge management on innovation performance in the pharmaceutical industry, which leads to a sustainable competitive advantage. The purpose of this study was to determine the effect of knowledge management on innovation performance in Salamat pharmaceutical investment holding. Materials and Methods: This stu...
Managers need to specially regard marketing and its modern approaches in order to succeed in today competitive environment. Market orientation is one of the new approaches of marketing in which customer is supposed to be center and ultimate goal of business so provides premier performance via innovative mechanisms. So this survey aims to study influence of market orientation on market function ...
as the canon is shaped by white male standards rewriting the canonical works of literature is one of the ways through which postcolonial writers subvert the authority of the masters. writing in the language of the masters the colonized writers use the very suppressive tool in the hands of the masters i.e. their language to question the validity of their norms. regarded by most critics to be the...
The aim of this study is to survey the effect of customer relationship management on marketing performance with regard to the mediating role of innovation and marketing memory in Insurance authority in Kerman province. Population in this research is managers and staff of Insurance corporates in Kerman province and the sample amounted to 252 that were estimated by relative random way and Cochran...
Background : The concept of green hospital and marketing is still rarely applied to hospitals in Indonesia. Even though this strategy a very good potential. In addition playing role environmental conservation, can achieve Sustainable Competitive Advantage. Objective aim article focused on strategies their increasing sustainable competitive advantage. Methods This literature review 7 journals fr...
Applegate et al. (2008), Corporate Information Strategy and Management: Text and Cases 1 IT and Strategy The relationship between IT and business models & strategies Partially The effects of IT on business models are relevant, but overall it lacks a specific focus on digital innovation 2 IT and Organization The effect of IT on an organization's capability, coordination, learning, etc. Partially...
the quest for power has formed much of the world history especially in 20th and 21st centuries. oil (energy) particularly after industrial revolution has been a tool for conquest and power and has been transformed to a geopolitical issue. from a geopolitical point of view this has been the case for the last two centuries in central asia and caucasus. central asia and caucasus has always been...
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