The importance of trust for IT adoption and diffusion has been shown in numerous studies throughout the IS discipline. Even though researchers agree that trust is not only relevant for one-time interactions, but develops gradually during an interaction and needs to be maintained, most studies rely on research designs that only capture a particular snapshot of this development. We aim to close t...

It is known that perceived trust of vendor can positively affect customers’ acceptance of a certain product or service. Based on Mayer’s three-dimensional trust model and traditional trust theory, the factors affecting different dimension of customer initial trust in the mobile payment service providers were tested through an empirical study, including service providers’ reputation, perceived s...

In making decisions regarding transacting with web-based vendors, consumers typically consider the uncertainty about vendor behavior or the perceived risk of having personal information misused by vendors. To mitigate these concerns vendors convey cues to improve consumer trust at a very early stage. Initial trust plays a central role in helping consumers overcome perceptions of risk and insecu...