In two experiments, we show how a consumer’s susceptibility to normative influence (SNI) offers useful insights into the effectiveness of two types of testimonials: a typical person endorsement (Study 1) and a celebrity endorsement (Study 2). Specifically, we suggest that two variables moderate testimonial effects—SNI and product attribute information. Results show that in forming their evaluat...

This document defines application service tags that allow service location without relying on rigid domain naming conventions, and DNS procedures for discovering servers that provide IEEE 802.21-defined Mobility Services. Such Mobility Services are used to assist a Mobile Node (MN) supporting IEEE 802.21, in handover preparation (network discovery) and handover decision (network selection). The...

There are often multiple explanations for someone’s behavior, but people generally find some behavior explanations more satisfying than others. We hypothesized that people prefer behavior explanations that are simple and rational. We present a computational account of behavior explanation that captures these two principles. Our computational account is based on decision networks. Decision netwo...

This study examines empirically the factors affecting the adoption and usage of broadband Internet in a developing country in this instance Bangladesh. This study is part of a wider research looking to explore consumer adoption of broadband services in various geographical and national settings. Thus, attitudinal, normative and control factors to provide insights of broadband adopters and non-a...

Fisher is the single most important figure in 20th century statistics. This talk examines his influence on modern statistical thinking, trying to predict how Fisherian we can expect the 21st century to be. Fisher’s philosophy is characterized as a series of shrewd compromises between the Bayesian and frequentist viewpoints, augmented by some unique characteristics that are particularly useful i...

The conjunctive causal power PC theory (Novick & Cheng, 2004) proposes that when people have to make a judgement about whether or not two causal candidates acting together produce an effect, they take into account several hypotheses. These hypotheses state that the effect will occur due to the: a) influence of a candidate A; b) influence of a candidate B; c) conjunctive influence of both A and ...

Industry 4.0 combines the strengths of traditional industries with cutting edge internet technologies. It embraces a set of technologies enabling smart products integrated into intertwined digital and physical processes. Therefore, many companies face the challenge to assess the diversity of developments and concepts summarized under the term industry 4.0. The paper presents the result of a stu...

The organizational life pervaded with politics (some organizations more than others are). Hence, political behavior is an ordinary part of the Performance Appraisals (PAS) processes and PAS are highly prone by politics. Politics is an important determinant in the pay systems as both supervisors and subordinates have possibilities to influence the results of the appraisal process. The overall at...

This paper examines how an industry’s productivity is changed by inward FDI occurring in affiliated downstream industries those buying from the focal industry. While controlling for FDI into the focal industry, I find that FDI in downstream industries has a significant negative influence on U.S. manufacturing industries in 1987-1991. Downstream FDI reduces productivity by lowering the demand fo...

We propose a model in which industry conditions influence the relative advantages of new and established firms as innovators. Using a unique data set of commercialization attempts of inventions simultaneously at risk of commercialization by both new and established firms, we find that industry characteristics including the number of firms in the industry, the size of the market, the availabilit...