The emergence of electronic commerce as a means of transacting business has led many firms to develop business models to take advantage of the opportunities that Internet technology presents. However, few firms have been able to achieve profitability let alone sustain a competitive advantage. The e-commerce business environment is subject to rapid change and is governed by principles very diffe...

Supply chain management has been influenced greatly by e-business, so does coordination which is regarded as the core of supply chain management. The characteristics of supply chain management based on e-business are analyzed firstly, which describe that information transmission has been accelerated and the relation between enterprises has become not only competitive but also cooperative under ...

In Today’s quality- based competitive world, known as knowledge age, customer attraction is of ultimate importance. In respect to the slogan “customer is always right”, customer relation management is the core of an organizational strategy playing an important role in four aspects of customer identification, customer attraction, customer retaining, and customer satisfaction. Commercial organiza...

In this paper, we examine how the competitive industry environment shapes the way that digital strategic posture (defined as a focal firm’s degree of engagement in a particular class of digital business practices relative to the industry norm) influences firms’ realized digital business strategy. We focus on two forms of digital strategy: general IT investment and IT outsourcing investment. Dra...