نتایج جستجو برای: corporate image
تعداد نتایج: 423355 فیلتر نتایج به سال:
This article will show how Luhmann’s concept of functional differentiation makes it possible to analyse how the government draws various stakeholders into governable terrain through the use of different functional systems. The article takes its outset in a recent reform aimed at a renewal of the authority relations between the municipalities and the non-governmental housing associations in Denm...
Individual and Corporate Social Responsibility Society’s demands for individual and corporate social responsibility as an alternative response to market and distributive failures are becoming increasingly prominent. We first draw on recent developments in the “psychology and economics” of prosocial behavior to shed light on this trend, which reflects a complex interplay of genuine altruism, soc...
This essay discusses the corporate governance of banks. Bank managers must balance competing demands from shareholders and regulators, which distinguishes banks from most other firms. The essay is structured into three parts. The theoretical section first broadly defines management and its governance as a process with certain built-in ambiguities that defy a strict notion of accountability. The...
Corporate reputation has attracted interest from a wide range of academic disciplines. It is also a growing focus for business and media attention. This paper examines the construct of corporate reputation, first by untangling the terminological problems that have been caused by the interdisciplinary nature of much of the earlier work in the area. The construct of reputation and the allied cons...
Tobacco industry advertising and promotional efforts often are aimed directly toward the sale of industry products. However, corporate public relations activities also can have an important impact on the public images of and attitudes toward individual tobacco companies. This chapter examines the nature and potential impact of such efforts, including n Corporate sponsorship of events and organi...
This study investigates the effects of corporate-, productand user image dimensions on purchase intentions, with cognitive and affective attitudes as mediator. A questionnaire survey was conducted with convenience sample. The results demonstrate significant effects of three brand image dimensions on purchase intention. In addition, the cognitive and affective attitudes fully or partially accoun...
Raja Teh is a company that provides processed tea leaf products in the form of packaged ready-to-serve drinks and quality dips Jepara Regency. The existence with empowerment 25 employees who come from residents around factory which was established 2005 has potential to be developed especially phenomenon lifestyle consumption today's society more practical, One efforts branding Teh's image throu...
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