background: social phobia is a pervasive and debilitating disorder, with relatively high prevalence, which is affected by different variables and influences many aspects of human life. this study was carried out with the aim to determine the relationship between social anxiety and personality dimensions among students of rafsanjan university of medical sciences, iran, in 2013. materials and met...

This study employed Aaker's brand personality framework to empirically investigate the personality of denim jeans brands and to examine the impact of brand personality on consumer satisfaction and brand loyalty based on data collected from 474 college students. Results revealed that the personality of denim jeans brands can be described in six dimensions with 51 personality traits: attractivene...

personality-job fit is an important issue in human resources management literature and human resources planning. however, the issue has attracted less attention by itself in iranian organizations. people have been employed in organizational jobs based on skill, experience, or education by no attention to their personality. current study tries to study the effect of personality-job on employee’s...

this research is a comparative study of entrepreneurial characteristics of founders of non-governmental high school in tehran. the research population was the female and male’s founders of non-governmental high school in tehran (totally 507 persons). the sample was 213 people (90 women and 123 men) were selected by cluster sampling. the data were collected through questionnaire that measured tw...

Categorical disease models of personality disorder currently dominate in the DSM-IV-TR and ICD-10 diagnostic systems. In preparation for DSM-V, these models have been questioned in light of evidence and widely held beliefs that disorders of personality are extreme variants of normal personality. Unfortunately, problems arise in trying to produce a dimensional model of abnormal and normal person...

Personality is fundamental determinant of psychological, physiological and emotional state of human being. Balanced personality is acceptable pattern of behaviour. Behaviour is a thing which basically helps to know psychological, emotional and physiological changes; it is also organismic pattern of human being in where all traits must be reflected. Human behaviour is a responsible parameter for...

Background: In the legal world, a person is not only referred to as a human being. In fact, in the world of law, a person has a more general concept that includes both human and non-human. The aim of this study was to compare real and legal personality with virtual personality from a moral perspective, as one of the important principles of Iranian law. In this regard, by understanding ethics an...