This paper provides a strategic analysis of the competitiveness of Greek tourism. It illustrates the importance of tourism as an economic activity and analyses the current situation and structural problems of Greece as a destination. Although Greece offers unique nature, culture and heritage, the lack of differentiation of the tourism product as well as competitive disadvantages in marketing an...

BACKGROUND Medical tourism companies play an important role in promoting transnational medical travel for elective, out-of-pocket medical procedures. Though researchers are paying increasing attention to the global phenomenon of medical tourism, to date websites of medical tourism companies have received limited scrutiny. This article analyzes websites of Canadian medical tourism companies that...

The purpose of this study is to use existing theories of technology and organizational change to assess the impact of technology implementation within the context of the tourism industry. The framework is applied as a case study to analyze the perceived implications of implementing a destination marketing information system by the Baltimore Area Convention and Visitors Bureau. The results of th...

Adventure tourism is a substantial industry sector which to date has received relatively little research attention. Most relevant research is from outdoor recreation. The major research themes are: psychological, including thrills, conflicts and norms; safety, including injuries, illnesses and insurance; impacts, whether ecological, social or economic; and participation and management. There ha...

Health tourism is a profitable and competitive industry, which includes both medical and wellness tourism. This research intends to identify and analyze the determinants of medical tourism expansion in Iran. To this end, first, 384 questionnaires were distributed among medical tourists visiting selected private hospitals in Tehran, and medical tourism experts in both private and public sectors ...

The information-intensive nature of the tourism and travel industry suggests an important role for Web technology in the promotion and marketing of tourist destinations. The rapid development of the Internet is also having profound impacts on the industry. In fact, travel and tourism has become the single largest category of products sold over the Internet (Tourism White Paper, 2007). With repo...

Bu çalışmanın amacı, Afyonkarahisar’ın termal turizm arz ve talep yapısını inceleyerek, uluslararası hareketlerinden ilin pay alabilmesi için destinasyon pazarlaması yönetimi bakış açısıyla hangi aşamaların takip edileceğinin belirlenmesidir. Bunun için, nitel araştırma desenlerinden olan durum çalışması prensipleri izlenmiş Afyonkarahisar İl Kültür Turizm Müdürlüğü, Sağlık otel, belediye tanıt...