we need sociology theories, for that understand of sociology and politic problems. french sociologist pierre bourdieu's theory practice and symbolic power are our best resource; for understanding social and political fields. this article reviews the language and symbolic power; indicating its function in social and political fields. we need sociology theories, for that understand of sociol...

during medical training, students obtain enough skills and knowledge. however, medical ethics accomplishes its goals when, together with training medical courses, it guides students behavior towards morality so that ethics-oriented medical practice is internalized. medical ethics is a branch of applied ethics which tries to introduce ethics into physicians’ practice and ethical decisions; thus,...

The relationship among theory, research and practice in the design of instructional technology and educational interventions is complex and controversial. It differs by discipline—e.g., psychology, education, computer science, and sociology. In some cases theory is used to derive special expectations to be tested in order to confirm and refine a developed and differentiated theory which can be ...

Over the last decade there has been a dramatic growth in the acquisition of Customer Relationship Management (CRM) Systems. However, more recently there has been an increase in reported eCRM failures, suggesting that the implementation issues are not just technical, but encompass wider behavior factors. In this paper the authors highlight the cultural issues as a new trend in studying CRM. The ...

One of the biggest contemporary challenges of management in service industries is providing and maintaining customer satisfaction. Service quality and customer satisfaction have increasingly been identified as key factors in the battle for competitive differentiation and customer retention. Lam and Zhang (1999) claim that overwhelming customer demand for quality products and service has in rece...

The nature and quality of a firm’s dialogue with its customers is a core capability. Few firms are able to manage this dialogue effectively and use what they know to add more value for customers and ultimately improve firm performance. Knowledge management (KM) functions are therefore being asked how their expertise can help companies do a better job in this area. This paper examines the wide v...

This study attempts to answer a basic customer management dilemma facing firms: When should the firm use behavior-based pricing (BBP) to discriminate between its own and competitors’ customers in a competitive market? If BBP is profitable, when should the firm offer a lower price to its own customers rather than to the competitor's customers? This analysis considers two features of customer beh...

Business process redesign is one of the most powerful ways to boost business performance and to improve customer satisfaction [14]. A possible approach to business process redesign is using redesign best practices. A previous study identified a set of 29 different redesign best practices [18]. However, little is known about the exact impact of these redesign best practices on workflow performan...

Rules are utilized to assist in the monitoring process that is required in activities, such as disease management and customer relationship management. These rules are specified according to the application best practices. Most of research efforts emphasize on the specification and execution of these rules. Few research efforts focus on managing these rules as one object that has a management l...