e-banking (electronic banking) is the modified business banking toward e-business (electronic business) banking that actually uses the electronic communication channels such as internet, phones, cell phones and the like. by using this method, the demands of customers such as time independent and high flexible actions are satisfied. in this process, marketing is so important because guiding cust...

The purpose of the total marketing system (TMS) is to aid changes in marketing process management by correctly identifying customer demands, conducting proper business and sales activities and implementing customer science to contribute to merchandise development. As an example of application study using science SQC, the author established the Toyota sales marketing system (TSMS), an intelligen...

We outline a rigorous approach that models how companies can electronically offer packages of independent services (service bundles). Its objective is to support prospective Website visitors in defining and buying service bundles that fit their specific needs and demands. The various services in the bundle may be offered by different suppliers. To enable this scenario, it is necessary that soft...

Vendor performance plays a key role in price, quality, timely delivery and service in achieving the goals of the supply chain. Given this, today's supplier performance has become a critical element in the success or failure of a company. In this study, an idealized planning model with multi-criteria decision-making approach with network analysis tool based on the expansion of fuzzy quality func...

The Internet has had a profound influence on innovation practices. Crowd sourcing has tipped the innovation balance from the domination of large corporations towards smaller entities and access to these innovation sources has become an important part of innovation strategy. Customer crowd sourcing, such as MyStarbucksIdea, has opened new avenues of identifying customer needs and trends. Another...

For reverse-engineering software architectures, architectural viewpoints need to be defined in a way where all customer needs are considered. This paper presents a systematic, scenario-based approach for identifying customer-specific viewpoints. The approach was successfully applied in the Cobus II project to identify 11 customer-specific viewpoints for describing the architecture of a COBOL sy...

introduction: customer satisfaction has been suggested as one of the interesting and challenging issues of management in the new millennium. in addition, oral and dental health and the quality of the services the health centers delivered to the patients directly affect the customer satisfaction. therefore, the present study aimed to identify, investigate, and rank the factors affecting the cust...

many e-commerce transactions via e-payment systems is carried out. the aim of this study is that the theory of structures, an empirical analysis about the importance and ranking key factors that may be on customer satisfaction in electronic payment systems affect the iranian banks.9 specific topics of the factors in e-payment systems, customer satisfaction and affect are more key, were selected...