The aim of this study is to evaluate the sport marketing mix and its seven elements (product, price, promotion, place, public relations, people, and physical evidence) in Iran’s volleyball super league from the viewpoint of ministry of sport and volleyball federation managers in two conditions, namely existing and optimal. For this purpose, 102 subjects, among them the official staffs in ...

In the past few decades, the concept of manufacturing flexibility has become a key competitive criterion for many manufacturing organizations. The importance of flexibility in supporting other competitive criteria such as cost, quality and delivery speed has also been recognized (Bolwijn and Kumpe, 1990). However, there is a dearth of studies linking flexibility with another competitive criteri...

the aim of this study is to evaluate the sport marketing mix and its seven elements (product, price, promotion, place, public relations, people, and physical evidence) in iran’s volleyball super league from the viewpoint of ministry of sport and volleyball federation managers in two conditions, namely existing and optimal. for this purpose, 102 subjects, among them the official staffs in the mi...

In this paper we use a simulation model of an existing semiconductor fab to study the effects of changes in product mix on fab performance. We observe how shortterm increases in wafer starts of a product influence the cycle time and WIP of this product and of the other products. It is examined how the fab recovers from production surges under different dispatch rules and how fab performance is ...

. Aggregate planning models as linear program (LP) are formulated in this paper. The uses of models for various examples of production outsourcing and planning the optimal Product Mix are demonstrated. The results of analyzes for different situations are given. The models to solve the problem of optimal Product Mix development, conditions determination under which outsourcing is profitable for ...

Production leveling is an essential element of the Toyota Production System. It aims at balancing production volume as well as production mix to reduce waste, overburden, and unevenness. The application of conventional leveling approaches is limited by the requested product diversity. Because of this production leveling is predominantly used in high volume production. Nevertheless it can be imp...

Activity-based costing (ABC) and Theory of Constraints (TOC) are popular managerial tools for evaluating product mix decisions. A challenging aspect of the product mix problem involves evaluating joint products. These products involve complex interactions among resources and products and sequential decisions concerning producing joint products and their further processing. ABC and TOC assume th...