the vast diversity of the proposed definitions of parody, both before and after the twentieth century, can be an emblem of the lack of a thorough agreement amongst the literary critics about the definition of this literary technique (genre?!). while there is not a comprehensive all-accepted definition of parody, modern and postmodern literatures both exhibit a wide application of it. after look...

Gamification, an innovative tool for interacting with consumers that can be seen as a new trend in marketing, could enhance customer behavior, such greater loyalty. This paper investigates the relationship between gamification, attitude, and behavioral intention. Using Starbucks branded app tool, this study aims to identify influencing factors of from gamification perspective (achievement, chal...

The current study is built upon prior research and is an attempt to explore the roles of affective variables in user technology adoption. Two different affective variables, computer playfulness and perceived enjoyment, were examined and their relationships with each other and with cognitive and behavioral variables were hypothesized. An empirical study using survey method was conducted. Analyse...

Gamification in education is being used as a way to increase the student's engagement and learning. While carrying a big promise, little is known about the influence of game elements and mechanics on different personalities, specifically extrovert and introverts, knowledge that is essential to ensure implementations that will not disengage part of the students. In a study performed in an academ...

Objectives: This study analyzed the structural relationship between mothers’ play beliefs, parenting behavior, children’s playfulness, and ego-resilience, verified variables. The mediating effect of mother’s behavior playfulness was examined in direct indirect effects variables on ego-resilience belief ego-resilience.Methods: A total 305 children aged 3 to 5 mothers enrolled early childhood edu...

Nineteenth-century Europe was the stage of extraordinary scientific and technological developments. The inquisitive spirit time led to study human perception. understanding mechanisms vision no exception, it particular relevance since knowledge based on what observable. invention stereoscope in 1832 had profound consequences education, entertainment medical practices. Undoubtedly, attentive eye...