background and aim: nurses are among the main contributors to patient care and are in direct contact with patients. nurses’ professional commitment can affect their job satisfaction and retention in nursing and enhance patient safety and care quality. therefore, identifying factors behind their professional commitment is crucial. one of the factors which may affect professional commitment is or...

conclusions according to the results, managers of the hospitals should increase staff’s commitment through paying attention to proper job designing. patients and methods in this descriptive and correlational study, 152 iranian employees of the hospitals (physicians, nurses, and administrative staff) were selected through stratified random sampling. data gathered using 3-part questionnaire of “d...

One purpose of this study is to explore theoretical background to find out store image attributes suggested by many previous researchers as important determinants of store loyalty and another is to identify which store image attributes affect store loyalty significantly according to retail type respectively. The results of empirical analyses show that store image attributes of store loyalty dep...

-Under the advancement of technology and change of environment, enterprises should comply with environmental trends, integrate internal and external resources and competence, adopt “immediate innovation” and knowledge flow in organizations, complementary competence and immediate and smooth communication with customers in order to allow organizations to acquire external knowledge and improve inn...

This study has been focused on finding the key determinants of customer loyalty and customer satisfaction in e-banking. The key factors of Customer loyalty are: customer retention; Security and Virtual Banking; and Technology invasion. Customer Retention emerges as an important factor influencing customer Loyalty with highest Eigen value and it explains maximum variation. This is followed by Se...

Taking Lushan Hot Springs Recreational Area as an example, this research explores the relationship between hot springs hotels’ service quality, customer satisfaction, customer loyalty and lifestyle. Research outcomes indicate that hot springs hotel operators need to enhance customer satisfaction in order to improve customer loyalty directly or enhance service quality in order to improve custome...

This research has proposed a conceptual framework to investigate the effects of customers’ perceived service quality, trust, and customer satisfaction on customer loyalty. To test the conceptual framework, structural equation modeling (SEM) has been used to analyze the data collected from 304 customers of a major private telecommunication company operating in Bangladesh. The results of the stud...

Who wouldn't want loyal customers? Surely they should cost less to serve, they'd be willing to pay more than other customers, and they'd actively market your company by word of mouth, right? Maybe not. Careful study of the relationship between customer loyalty and profits plumbed from 16,000 customers in four companies' databases tells a different story. The authors found no evidence to support...

Reciprocal customers may disproportionately improve the performance of markets for experience goods. Reciprocal customers reward (punish) …rms for providing good (bad) quality by upholding (terminating) the customer relation. This may induce …rms to provide good quality which, in turn, may induce a positive externality for nonreciprocal customers who would, in the absence of reciprocal types, f...

This research investigates the nature of the bonds that consumers form with a brand that provides highly uncertain outcomes, and is only available intermittently. The research model draws upon elements of Keller’s (2001) conceptualisation of brand resonance, and extends McAlexander, Kim, and Roberts’ (2003), and Muniz and O’Guinn’s (2001) brand community construct, testing these in an atypical ...