Speaking assessment is still construed as a complicated, under-researched process from the vantage point of tasks and rater characteristics. The present study aimed at investigating if and how English Major and none English Major teachers differ in their perception of the construct of oral proficiency while assessing learners’ L2 oral proficiency.  To this end, 38 male and female non-native EFL...

Why are some brands more elastic than others? Prior research shows that consumers are more accepting of extensions into distant product categories for brands with prestige concepts (Rolex) than for brands with functional concepts (Timex). In this article, the authors examine consumers’ style of thinking—analytic versus holistic thinking—to better understand the elasticity of prestige versus fun...

Alderson (2005) suggests that diagnostic tests should identify strengths and weaknesses in learners' use of language, focus on specific elements rather than global abilities and provide detailed feedback to stakeholders. However, rating scales used in performance assessment have been repeatedly criticized for being imprecise, for using impressionistic terminology (Fulcher, 2003; Upshur & Turner...

Under what conditions, why, and for whom are framing effects most likely? In this paper, we build on the existing literature (e.g., Chaiken, 1987; Epstein, Lipson, Holstein, & Huh, 1992; Evans & Over, 1996; Fiske & Neuberg, 1990; Payne, Bettman, & Johnson, 1988; Simon, 1956; Sloman, 1996; Stanovich & West, 2000), in providing answers to these questions. We hypothesized that individuals who enga...

A two-stage process by which an holistic rubric is applied to the assessment of open-ended items, such as writing samples, is defined. The first stage involves scoring a performance by the assignment of an integer rating that is congruent with the proficiency level that is exhibited in the performance. The second stage is the subsequent assignment by the rater of an augmentation that indicates ...