نتایج جستجو برای: feeling shoppers and intelligent shoppers
تعداد نتایج: 16838652 فیلتر نتایج به سال:
OBJECTIVE To evaluate the dispensing accuracy and counseling provided in community chain pharmacies. DESIGN Cross-sectional study. SETTING Community chain pharmacies in large metropolitan areas of Florida, Georgia, New Jersey, and New York. PARTICIPANTS Community chain pharmacies and trained shoppers. INTERVENTIONS Trained shoppers presented a new prescription order for one of five stud...
Rapid advances of information technology in recent years have enabled both the manufacturers and the retailers to operate their own Internet channels. In this paper, we investigate the interaction between the capabilities of introducing the Internet channels, the pricing strategies, and the channel structure. We classify consumers into two segments: Grocery shoppers attach a higher utility from...
Most online shops today organise their product ca talogue in a feature-oriented way. This can cause problems for shoppers who have only limited knowledge of product features. An alternative is to organizin g product information in a needs-oriented way. Here possible ways of using the product build the focus of attention. In this study we compared reported prefe rence of catalogue access of non-...
A digital consumer’s purchase journey, referred to as the path to purchase, is non-linear and heterogeneous. Despite a strong interest in this concept, there are few published approaches to empirically extract consumers’ path to purchase (in terms of a sequence of different types of activities leading to purchase), especially in settings where consumers engage in multiple simultaneous activitie...
The up-to-date tracking tools, such as RFID (Radio Frequency Identification), Wi-Fi sensing brought a tremendous breakthrough in business analytics. These current trends can be used to record the paths taken by shoppers in a supermarket which form a trajectory data. By mining these trajectories it is possible to uncover shopper’s behavior including how they move among shelves of different produ...
This research examines gender difference in omnichannel experience modern shopping malls, combining personal, physical and virtual encounters. It proposes a new theoretical model: the gender-based mall model. Data was collected using 1139 questionnaires completed by millennial shoppers United Kingdom Arab Emirates. analysed partial least squares. The results showed shift males behaviour as they...
A typical shopping scenario nowadays is that shoppers browse and try the products offline and then buy them online from a competing retailer. This phenomenon commonly described as “showrooming” occurs because of the ubiquity of mobile devices and the ease of switching between multiple retail channels. The presence of these mobile-assisted shoppers in a multichannel retailing environment is a se...
Online shoppers are increasingly embedded into social networks via digital platforms in which they can use social connections as a means to discover and learn about products. In these settings, consumers do not start on equal informational grounds because their ability to reach products and opinions depends on where they are located in the network. In this paper, we study how a social network-e...
When consumers only see prices once they visit stores, and some have time to comparison shop, co-location commits stores compete lower prices, which draws away from isolated stores. Profits of co-located firms are a single-peaked function the number shoppers—co-located thrive when there shoppers, but not too many. know in advance whether effects enhanced: may draw enough shoppers drive expected...
The allegiance of a particular customer, and the distribution across customers of strength of a±liation to a store are important indicators of store health. It is therefore important to understand both the extent and determinants of consumer mobility across competing retailers. We assume that while shoppers may patronize many stores, they typically have a primary a±liation to a \main store." To...
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