A system can be customized by is owner. The fundamental premise behind designing for customization is that it improves the user experience (UX) of the system. In this study, we contend that the effects of customization on UX of a smartphone can be theoretically modelled as users’ beliefs about the system object (customization) that influence their attitudes towards the system object (perceived ...

The Internet commerce technologies have significantly reduced sellers’ costs of collecting buyer preference information and managing multiple prices, enabling cost efficient custom product design and differentiated pricing. Advanced manufacturing technologies have also improved sellers’ manufacturing flexibility. We show that an early adopter of customization has a firstmover advantage, support...

The opportunities of mass customization are acknowledged as fundamentally positive by theoretical and empirical studies for many years. Many companies are already operating on this new business model successfully. But most of them are rather small start-ups which utilize the novelty effect of mass customization to enter mature markets. Large scale mass customization operations are still limited...

Mass customization has been identified as a competitive strategy by an increasing number of companies. Family-based product design has been recognized as an efficient and effective means to realize sufficient product variety to satisfy a range of customer demands in support for mass customization. This paper presents a knowledge decision support approach to product family design evaluation and ...

INTRODUCTION An enterprise resource planning (ERP) system can be considered as a solution for enterprises to standardize their business processes. Many organizations invest in ERP under the assumption that the implemented ERP system will deal with their interrelated business goals, such as achieving their financial targets quicker, managing and streamlining their operational processes, and impr...