This paper surveys the recent literature on price discrimination. The focus is on three aspects of pricing decisions: the information about customers available to firms; the instruments firms can use in the design of their tariffs; and the ability of firms to commit to their pricing plans. Developments in marketing technology mean that firms often have access to more information about individua...

Many innovative products can only fully deploy their value if they rely on consumers’ personal information. This issue challenges the confidence consumers have in new innovations, and revolutionizes marketing practices. Malhotra, Kim, and Agarwal’s (2004) framework provides the theoretical basis for hypotheses on the consequences of privacy concerns. An empirical study in the context of four pe...

Cloud computing allows customers to utilise IT services in a pay-asyou-go fashion to save huge cost on IT infrastructure. In open cloud, ‘malicious’ service providers could record service data from a cloud customer and collectively deduce the customer’s privacy without the customer’s permission. Accordingly, customers need to take certain actions to protect their privacy automatically at client...

One would think that the enactment of the HIPAA, with its mandates on data security and privacy, would have brought a major shift in the security management practices within the US healthcare. Unfortunately, recent industry reports indicate low levels of regulatory compliance, thus raising security concerns for the US health IT infrastructure. This research develops a regulatory compliance mode...

One would think that the enactment of the HIPAA, with its mandates on data security and privacy, would have brought a major shift in the security management practices within the US healthcare. Unfortunately, recent industry reports indicate low levels of regulatory compliance, thus raising security concerns for the US health IT infrastructure. This research develops a regulatory compliance mode...

Within the emerging context of the digitization of health care, electronic health records (EHRs) constitute a significant technological advance in the way medical information is stored, communicated, and processed by the multiple parties involved in health care delivery. However, in spite of the anticipated value potential of this technology, there is widespread concern that consumer privacy is...

Using social cognitive theory, this study experimentally examines the effects of explicit privacy warnings, a clear, conspicuous, and concise presentation of the benefits and risks associated with database information practices stated in a Web site’s privacy policy. Warnings increased perceptions of the risks associated with information practices and decreased disclosures, but not in the presen...

Consumer privacy is a major concern impeding the wide deployment of radio-frequency identification (RFID) tags in consumer market. To tackle this privacy issue, a simple and effective approach is proposed in this paper via adding one bit called ”physically changeable bit” (PCB) in RFID tags. The PCB bit can and only can be altered ”physically”. It controls whether RFID tags respond to queries s...

Privacy enforcement has been one of the most important challenges in IT area. Current privacy practices within companies and organizations, e.g. enabling a P3P compliant policy, incorporating a privacy seal program, etc., cannot truly protect consumer privacy. Privacy protection can only be achieved by enforcing privacy policies within an organization’s online and offline data processing system...

A public debate exists whether the flow of consumer information should be restricted, and whether privacy laws — such as the Gramm-Leach-Bliley Act for financial institutions — should be amended. We offer a welfare comparison of the three main current policies towards consumer privacy — anonymity, opt in, and opt out — within a two-period address model. These privacy policies shape a firm’s abi...