نتایج جستجو برای: 1 critical discourse analysis cda 2 ideology3 representation 4 social actors
تعداد نتایج: 7230173 فیلتر نتایج به سال:
: ethics has been a subject of interest since the birth of philosophy. however, significance of ethics in modern time is more salient; time of ubiquity of technology in every aspect of human life. ethics similar to any human phenomenon has to do with language and in understanding it thoroughly, such features have to be examined. this research seeks to critically study the ethics in e-government...
the present paper investigates how far ideologies can be tease out in discourse by examining the employed schemata by two ideologically opposed news media, the bbc and press tv, to report syria crisis during a period of nine months in 2011. by assuming that news is not a valuefree construction of facts and drawing on micro structural approach of schema theory, for the first time in discours...
Critical Analysis of Women’s Representation in TV Advertisements from a Cultural Studies Perspective
Abstract Through the interpretation of texts, and subsequent creation of social reality, mediated representations are often seen to be presented within the certain of ideological discourses that reflect the existing power structures. The main objective of this paper is to analyze television commercials with an emphasis on gender roles to decode the main elements of a dominant discourse (prefer...
In Ireland, negative stereotypes of the Traveller population have long been a part society. The beliefs that surround this minority group may not be based in fact, yet views persist such Travellers find themselves excluded from mainstream language used discourse plays critical role way are represented. This study analyses public policy regarding National and Roma Inclusion Strategy (NTRIS) 2017...
This study was an attempt to investigate the application of Fairclough's (2003) Critical Discourse Analysis (CDA) approach and Social Semiotic Approach (SSA) proposed by Kress and van Leeuwen (2006) in analyzing ads discourse i.e. an approach that combines textual analysis with semiotic analysis in studying advertising. This combined approach was checked in two sample ads extracted from 'Time' ...
nowadays enhancing critical thinking in learners is considered one of the foreign language teachers’ tasks due to its high position in foreign language classrooms. when it comes to selecting materials for language classrooms, there are obviously some criteria that teachers should apply. the present study aimed at a critical thinking based analysis of ten picture story books and ten folktales th...
from 1950s onward, new theories and critical approaches burgeoned across humanities. these theories were context-oriented; as a result, the analysis of discursive practices gained significance. thus, social, political, historical and cultural discourses that have been hitherto marginalized and considered inferior to literary texts, were introduced as important texts to be analyzed by critics. o...
This article studies the depiction of Chinese miners in the Ghanaian news website entitled Modern Ghana. A total of 87 articles comprising 43752 words were retrieved. Van Leeuwen’s (2008) theory of the representation of the social actors was utilised to examine the depiction of Chinese miners in the Ghanaian press. In this regard, six applicable tools were used and these include exclusion, role...
Considering the crucial role textbook evaluation plays in any educational system, this study evaluated 2 textbook series with respect to the identity options they offer to Iranian learners of English. Data were gathered based on reading passages, dialogues, and pictures of Right Path to English (RPE) and Cambridge English for Schools (CES). Although this study is mainly qualitative in nature, q...
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