compounds used to boost crop productivity have stimulated consumer and marketer interest in organic food. Organic ingredients are generally viewed as more nutritious, cheaper, cleaner environmentally sustainable. Society is currently witnessing a revolution food intake habits people grow health-conscious. Plant-based diets (vegan diet) expected become the next for healthy living. The purpose of...

The simple, but quite unusual plan, promised much: two leading academics (Gary Francione and Robert Garner) prepared to make their respective cases with conviction and candour, followed by a lively debate between them, during which no stone need be left unturned. In prospect, then, was an opportunity for nuances to be clarified, misunderstandings dispelled and some common ground established. Bu...

Social movement scholars have long studied actors’ mobilization into and continued involvement in social movement organizations. A more recent trend in social movement literature concerns cultural activism that takes place primarily outside of social movement organizations. Here I use the vegan movement to explore modes of participation in such diffuse cultural movements. As with many cultural ...

BACKGROUND: The vegan diet has gained momentum in recent years, with more people transitioning to the diet, whether for health or more ethically based reasons. The vegan diet, often characterized as very restrictive, is associated with health benefits but raises concerns. Controversy regarding the diet exists within the public sphere, with those actively supporting and advocating for it, and ot...