The concentrations of caffeine and theobromine were determined using the method of external standards and high-performance liquid chromatography (HPLC). House brews from Atomic Coffee, Babs, Coffee Stop (Caribou Coffee), Dunn Bros., Concordia’s Maize (Minnesota Mudd and Nicaraguan), Moxie Java, and Starbucks were collected and analyzed. Dunn Bros. reported the highest amount of caffeine per oun...

This paper mainly analyzed the business model and strategy transformation made by Starbucks in two key years, namely financial crisis 2008 sudden outbreak of epidemic 2020. The main objective this was to understand analyze decisions terms performance, during these special bring better inspiration corresponding strategies other multinational enterprises. first investigated past articles related ...

Due to the burgeoning competition in retail coffee industry, standing out among numerous coffeehouse brand chains is crucial for Starbucks. Customers ever have more options choose from and obtaining customer satisfaction essential Starbucks stay a winning position market. The COVID-19 pandemic, on other hand, has altered everything, including how retailers serve their customers. This research e...

Бренд Starbucks за 50 років свого існування став лідером світового кавового ринку в сегменті рітейлу та HoReCa. Однак бренд продовжує розвиватись завойовувати нові світові ринки. Вихід бренду на український ринок очікувався з 2011 р., але тільки початку 2021 р. компанія Nestle стала дистриб'ютором торгової марки кави Starbucks. Наразі кава представлена рітейл сегменті. Наукова стаття присвячена...

Given the growth and popularity of virtual worlds, companies have a strong interest in presenting themselves successfully in virtual worlds. We designed an experimental study to identify the key determinants of virtual worlds business success based on users’ experience and perception. The preliminary results indicate that Starbucks, McDonalds, and Paris are the 3 most favorite sites. Furthermor...