Food is a signifier of identity and status (Hayden, 1998, 2009; Hayden & Villeneuve, 2011; Neill et al., 2015). In traditional times, Māori consumed range hunted, gathered, cultivated foods (Royal Kaka-Scott, 2013). As result this diet, non-infectious diseases were low among due to with higher levels protective chemicals nutrients (Cambie Fergusson, 2003).