price fairness and price satisfaction is one the most important fields in pricing and also in customer satisfaction. in this research, first the dimensions of price fairness, price satisfaction, customer satisfaction, and customer loyalty are extracted from marketing literature, then five hypotheses are developed. in proposed model, price fairness has direct impact on price satisfaction, custom...

Quality function deployment (QFD) is a customer-driven approach, widely used to develop or process new product to maximize customer satisfaction. Last researches used linear physical programming (LPP) procedure to optimize QFD; however, QFD issue involved uncertainties, or fuzziness, which requires taking them into account for more realistic study. In this paper, a set of fuzzy data is used to ...

This study introduces a green location, routing and inventory problem with customer satisfaction, backup distribution centers and risk of routes in the form of a non-linear mixed integer programming model. In this regard, time window is considered to increase the customer satisfaction of the model and transportation risks is taken into account for the reliability of the system. In addition, dif...

This paper addresses a new vehicle routing problem that simultaneously involves time windows, split collection and linear weightrelated cost, which is a generalization of the split delivery vehicle routing problem with time windows (SDVRPTW). This problem consists of determining least-cost vehicle routes to serve a set of customers while respecting the restrictions of vehicle capacity and time ...

This paper deals with a real-life vehicle routing problem concerning the distribution of products to customers. A non-homogenous fleet of trucks with limited capacity and allowed travel time is available to satisfy the stochastic multiple product demand of a set of different types of customers with earliest and latest time for servicing. The objective is to minimize distribution costs while max...

In piecewise-smooth dynamical systems, situations can arise where the asymptotic attractors of the system in an open parameter interval are all chaotic (e.g., no periodic windows). This is the phenomenon of robust chaos. Previous works have established that robust chaos can occur through the mechanism of border-collision bifurcation, where border is the phase-space region where discontinuities ...

the aim of this study was to describe and determine the relationship between satisfaction and customer loyalty and word of mouth advertising in zanjan bodybuilding clubs. the population of this study included all customers of bodybuilding clubs in zanjan city who had at least one year of physical activities in these clubs. 280 customers were randomly selected from bodybuilding clubs and data of...

This study aims to determine the effect of brand image and perceived quality on customer loyalty through satisfaction. research was conducted at Burger King Sidoarjo in 2022. type is quantitative with 100 respondents sampling technique used purposive technique, namely by giving certain criteria sample. Data collection techniques were carried out means questionnaires. The analytical this path an...

Customer satisfaction describes the interaction between corporate behavior and customer behavior, its theoretical research began in the 1990s, after 10 years of research, and the theory has been greatly developed. At the same time, because of the development of CRM theory, research about customer satisfaction has also obtained more and more attention. In this paper, we firstly emphasis the main...