We use a unique store-level data set to directly measure menu costs and to study the price change process at a large U.S. drugstore chain. We compare and contrast the magnitude of these measures with similar measures from 4 large U.S. supermarket chains. We find that (1) the actual magnitude of menu costs as a share of revenues, (2) menu costs per price change, (3) the frequent use of promotion...

“There is a whole book of readymade, long and convincing, lavishly composed telegrams for all occasions. Sending such a telegram costs only twenty-five cents. You see, what gets transmitted over the telegraph is not the text of the telegram, but simply the number under which it is listed in the book, and the signature of the sender. This is quite a funny thing, reminiscent of Drugstore Breakfas...

BACKGROUND Previous research has shown that men who have sex with men (MSM) avoid formal healthcare services because of the fear of discrimination as homosexuality is illegal and stigmatized in Tanzania. Instead, self-treatment by medications obtained directly from pharmacies or drugstores may be common when MSM experience symptoms of suspected sexually transmitted infections (STIs) related to ...

The aim of article is to identify and analyze all the impacts COVID-19 on consumer buying behavior for Fast Moving Consumer Goods in India significant changes that takes place post- covid-19. awareness understanding changing can help brand marketers future-proof their operations post COVID period. current situation currently prevailing global markets mainly influenced by external factors- pande...