According to the cultural trade-off hypothesis, individualism and collectivism entail inverse costs and benefits for the two dimensions of global self-esteem. Specifically, individualism is described as promoting the development of self-competence but inhibiting the development of self-liking. Collectivism is described as doing the opposite. To examine the hypothesis, Malaysian (collectivist) a...

M. H. Bond (2002), A. P. Fiske (2002), S. Kitayama (2002), and J. G. Miller (2002) joined D. Oyserman, H. M. Coon, and M. Kemmelmeier (2002) in highlighting limitations of the individualism-collectivism model of culture. Concern is warranted; nevertheless, individualism-collectivism helps structure discourse on the influence of culture on the mind. To avoid level-of-analysis entanglements, Oyse...

This study uses data from the European Social Survey in order to test the Prinstein-Dodge hypothesis that posits that peer effects may be larger in collectivistic than in individualistic societies. When defining individualism and collectivism at the country level, our results show that peer effects on obesity are indeed larger in collectivistic than in individualistic societies. However, when d...

The commentaries by Aaker (2006), Meyers-Levy (2006), and Oyserman (2006) extend the implications of the horizontal/vertical distinction described in our article (Shavitt, Lalwani, Zhang, & Torelli, 2006) in a number of interesting directions. We join these authors in calling for further research on horizontal and vertical individualism and collectivism constructs. We also highlight conceptual ...

Various researchers (i.e., Singelis, Triandis, Bhawuk, & Gelfand,1995; Triandis & Gelfand, 1998) have suggested that the cultural variables of horizontal and vertical individualism and collectivism correspond to Fiske’s (1991, 1992) relational models of collectivism, authority ranking, equality matching, and market pricing. In this study, we tested this claim in a cross-cultural comparison betw...

Culture, Institutions and the Wealth of Nations We construct an endogenous growth model that includes a cultural variable along the dimension of individualism-collectivism. The model predicts that more individualism leads to more innovation because of the social rewards associated with innovation in an individualist culture. This cultural effect may offset the negative effects of bad institutio...

We construct an endogenous growth model that includes a cultural variable along the dimension of individualism-collectivism. The model predicts that more individualism leads to more innovation because of the social rewards associated with innovation in an individualist culture. This cultural effect may offset the negative effects of bad institutions on growth. Collectivism leads to efficiency g...

The aim of this research was to predict cooperative and competitive conflict management styles in 26 new start-up work teams (time 1), and after one year of functioning (time 2) in an automotive company. Vertical-horizontal, individualism-collectivism cultural patterns were used as predictive variables. It was predicted that goal interdependence would moderate the relationship between cultural ...

Individualism and collectivism refer to cultural values that influence how people construe themselves and their relation to the world. Individualists perceive themselves as stable entities, autonomous from other people and their environment, while collectivists view themselves as dynamic entities, continually defined by their social context and relationships. Despite rich understanding of how i...