Dubremetz, M. 2017. Detecting Rhetorical Figures Based on Repetition of Words: Chiasmus, Epanaphora, Epiphora. Studia Linguistica Upsaliensia 18. 49 pp. Uppsala: Acta Universitatis Upsaliensis. ISBN 978-91-513-0165-5. This thesis deals with the detection of three rhetorical figures based on repetition of words: chiasmus (“Fair is foul, and foul is fair.”), epanaphora (“Poor old European Commiss...

This paper surveys ontological modeling of rhetorical concepts, developed for use in argument mining and other applications of computational rhetoric, projecting their future directions. We include ontological models of argument schemes applying Rhetorical Structure Theory (RST); the RhetFig proposal for modeling; the related RetFig Ontology of Rhetorical Figures for Serbian (developed by two o...

Linguistic annotation provides additional information asserted with a particular purpose in a document or other piece of information. It is widely used in various fields, from computing and bioinformatics, through imaging, to law and linguistics. There is also a clear distinction between what is communicated through the written/spoken natural language and how this is passed on. We are studying ...

We argue, reason, cajole, and persuade — we deploy rhetoric — because we are social animals endowed with a symbolic mode of thought and communication who seek to shape our social environment, to compete, and to cooperate. As rhetoricians, philosophers, and semiologists have regularly noticed, some patterns of argumentation and cajolery are more successful than others. These patterns of usage — ...

Many essential components of language charted by rhetoric, the ancient study of persuasion, remain understudied and underrepresented in current Natural Language systems. Our goal is to combine linguistic and rhetorical theories with discourse analysis and machine learning to develop formal models of computational rhetoric that may be usefully applied in real-world Computational Linguistics syst...

â â  this study, which is done in the light of modern research, is a small step in exploring the great heritage of arabic rhetoric. it may be quite appropriate to explore rhetorical techniques in the work of 'abd al- qähä«r al-jurjänä«, particularly because he has been neglected in many pieces of research on rhetoric. this article is an attempt for describing 'abd al- qähä«r’s ap...

In this contribution, I identify rhetorical figures that are specific to interactive writing : figures of manipulation (meaning gestual manipulation). It’s a category on its own, along with figures of diction, construction, meaning and thought. In many computer art works, the artists use the figures of manipulation to introduce a loss of grasp. What is emphasized in such figures is the coupling...

This study was a contrastive analysis of the evolution of English and Persian advertising slogans to investigate their similarities/differences in using rhetorical figures, and the evolution in the use of these figures in the slogans of each language. Thus, 800 Persian and English slogans from the last four decades were collected. Lapsanka's framework (2006) including different aspects with som...

This re-inquiry examines the robustness of research showing that rhetorical figures such as rhyme and metaphor can have a positive impact on consumer response to advertising. Prior empirical research explicitly directed subjects to process the ads and generally examined either visual or verbal rhetoric, but not both. We embedded ads containing visual and verbal figures in a 32-page magazine des...


 This study aims at investigating the pragma-rhetorical structure of argumentative discourse in British Parliament. To achieve this aim, Van Eemeren and Houtlosser’s (2002) model strategic maneuvering is utilized.
 Among important conclusions comes up with are: Both figures, i.e. Prime Minister Jeremy Corbyn parliament utilize certain strategies either to defend or support their stan...