The mainstream view holds that over time buyer–supplier relationships evolve through a number of phases. As a consequence, supplier development as a buyer–supplier relationship management practice should also be adapted to the life-cycle phase. Supplier development activities matching the buyer– supplier relationship life-cycle phase will lead to more favorable performance improvements. However...

Die strukturierte Auswahl von Customer Relationship Management (CRM) Systemen gilt als eine kritische Voraussetzung für den Implementierungserfolg. Ein indirekter Zusammenhang zwischen Auswahlkriterien und dem Systemerfolg lässt sich u.a. basierend auf dem Modell zur Erfolgsmessung von Informationssystemen nach DeLone und McLean darstellen. Im vorliegenden Beitrag wird das Modell modifiziert, u...

The purpose of this study is the feasibility of customer relationship management implementation from employees and managers' perspective of Melli bank in Esfahan city by using structural equation modeling (SEM). This study is applicable in terms of purpose and descriptive –survey in terms of method. The sample population of this study was employees and managers of Melli bank in Esfahan city in ...

Supplier Relationship Management (SRM) is an application that gives support to a company in the task of deciding which supplier to choose when a new supply has to be ordered. It is based on a measure of trust and provides several tools that visualize that measure and support its use on decision making.

In present study, effects of knowledge management on the customer relationship management is studied. Study technique is descriptive and survey. To test the study hypotheses firstly a questionnaire with 30 items was designed and applied to 80 managers survivor and directors of various parts of Hormozgan oil company. Then achieved information's were categorized in excel and their statistical pro...

customer is felt more and more. today organizations can't make it faraway without giving attention to their customer's needs. for this purpose organizations try out many concepts which can help them be leader in managing their customers. one such concept is the customer relationship management (crm). crm has come a long way since its inception in business circles and its major change is felt in...

The positive relation between stock price changes and trading volume (price–volume relationship) as a stylized fact has attracted significant interest among finance researchers and investment practitioners. However, until now, consensus has not been reached regarding the causes of the relationship based on real market data because extracting valuable variables (such as information-driven trade ...