Abstract The decision-making process (DMP) is essential in organizations and has changed due to multidisciplinary research, greatly influenced by the progress information technologies computational science. This work’s objective analysing progressive interaction between DMP consequent breakthroughs how business conducted since 1950 recent times. Therefore, a chronological review of information-...

Decision Making Process for Bottom-of-the-Pyramid Consumers: A Case of FMCG products Abstract The purpose of this paper is to examine the nature of family purchase decision making at the Bottom of the Pyramid (BOP) using a study of BOP consumers in India. The primary objective is to identify the purchase approach of BOP consumers for Fast Moving Consumer Good (FMCG) products depending on the ro...

banking and financial services are important parts of the service industry. quality of service in the banking industry has a close relationship with customer satisfaction service system. banks could create competitive advantage by increasing customer satisfaction and reduce costs in today's competitive environment. this paper presents a decision-making model to obtain optimum tasks assigne...

Time efficiency is crucial for decision making in large scale Market Driven Requirements Engineering. In order to identify what factors influence the decision lead time and outcome, we conducted a retrospective case study at a large product software manufacturer and analyzed seven possible relationships among decision characteristics. A large requirements engineering decision log was used to st...

Quality function deployment (QFD) is a customer-driven approach, widely used to develop or process new product to maximize customer satisfaction. Last researches used linear physical programming (LPP) procedure to optimize QFD; however, QFD issue involved uncertainties, or fuzziness, which requires taking them into account for more realistic study. In this paper, a set of fuzzy data is used to ...

As an effective customer-driven approach, the quality function deployment (QFD) takes numbers of customer requirements (CRs) into account in the process of the initial product design and the competitive analysis. It is a traditional multi-attribute decision making problem, and the trade-off strategy among CRs which is interpreted as decision parameters, is crucial for resulting the overall cust...