In nuclear medicine, there are two methods of imaging, planar and tomography. Single photon emission computerized tomography (SPECT) shows better image details and therefore is influenced more by image parameters such as resolution, uniformity, sensitivity, etc. Manufacturers provide customers with data which are obtained by complicated and sometimes secret methods. Marketing companies te...

The present paper focus on ITC notebook and try to understand consumer social responsibility for  cause related brand and how their preference level changes with different firm donations, and how this activity leads to brand loyalty in long run. An experimental design with 693 participants was used. The results shows that consumers like cause related marketing campaigns and ready to do extra ef...

Fiduciary law is highly instructive about the limits of what may be agreed to by physician-researchers and sponsor drug companies when their agreements implicate the interests of patients who volunteer as subjects in clinical trials. On October 26, 2001, the Report of the Committee of Inquiry on the Case Involving Dr. Nancy Olivieri, the Hospital for Sick Children, the University of Toronto and...

CONTEXT While exposure to and attitudes about drug company interactions among residents have been studied extensively, relatively little is known about relationships between drug companies and medical students. OBJECTIVE To measure third-year medical students' exposure to and attitudes about drug company interactions. DESIGN, SETTING, AND PARTICIPANTS In 2003, we distributed a 64-item anony...

Different theories of organization and management are based on implicit images or metaphors. Nevertheless, a quantitative approach is needed to minimize human subjectivity or bias on metaphors studies. Hence, this paper analyzed the presence of metaphors and clustered them using fuzzy data mining techniques in a sample of 61 Brazilian companies that operate in the state of Rio Grande do Sul. Fo...

With respect to special characteristics of pharmaceutical industry and lack of reported performance measure, this study tries to design an integrated PM model for pharmaceutical companies. For generating this model; we first identified the key performance indicators (KPIs) and the key result indicators (KRIs) of a typical pharmaceutical company. Then, based on experts᾽ opinions, the identified ...

The document considers the performance and effectiveness of Ukrainian companies on the Warsaw Stock Exchange. With this end in view, the document examines the following issues: raising capital for investment, eliminating barriers for the Polish investors, capitalizing product reputation on the market, increasing investor recognition of companies, enhancing the corporate image. The document also...

The financial ties between doctors and drug companies have come under intense scrutiny in recent years. Some commentators--such as Marcia Angell, former editor-in-chief of the New England Journal of Medicine--argue that the mission of doctors is fundamentally different to the mission of drug companies and that the ties between them should be completely cut. "Drug companies are investor owned bu...