Student diScount order Form 2016/17 Clark’s Publishing Agreements: A Book of Precedents, Ninth Edition is a comprehensive compendium of model agreements for just about every contract needed in the publishing industry. From general author agreements, via merchandising rights to online licensing, you’ll find it all in this essential resource. Students will benefit from: • Guidance on how to draft...

This paper explores the topic of electronic books (e-books) and the effect that these digital devices and other new technologies has on the publishing industry. Contemporary society often claims that the publishing industry is dying and that the innovation of the e-book will eventually sentence the printed book to death. But this study will show that such is not the case. While it is true that ...

the article reviews ways that commissioning editors in academic book publishing can better understand the end users of their products. It discusses issues in resourcing market research in publishing companies, before going on to look at some of the existing internal and external sources that commissioning editors can draw on. It then considers both qualitative and quantitative ways of testing a...

Edited by Caroline Howard, Karen Schenk and Richard Discenza Hershey (U.S.) and London (U.K.): Information Science Publishing (an imprint of Idea Group Inc.), 2004. 352 pages. $59.95 US, paperback. ISBN: 1-59140-221-2 Reviewed by Res. Ass. Mestan KUCUK Anadolu University Eskisehir-TURKEY This book is published by Idea Group Publishing. The book has three sections which consist of sixteen chapte...