Address behavior is governed by politeness phenomenon which is culturally bound. This paper attempts to draw a cross-cultural comparison between Chinese and English address forms and, going beneath the surface, explore the cultural differences in value systems and their underlying philosophical sources. The study will help people develop a fuller understanding of the meanings of the address ter...

this article aims to explore the role of the gender bias in the choice of address terms in some iranian contemporary stories. some address terms due to their gender distinctive functions refer either to men or women; however, as it has been observed the variability in the choice of some address forms or references are more or less due to the social status and values of the interactants in the t...

The paper attempts to provide an overview of the value system in addressing practice multilingual speakers. Scholars' interest this area is not accidental rather deliberations field have turned it into interdisciplinary linguistic research. awareness or knowledge (axiology) systems reflect several mechanisms from socio-cultural perspectives, consequently promoting mutual sharing and understandi...

For health care, never has the classical expression “It was the best of times, it was the worst of times” appeared more appropriate. Never has health care been blessed with such a wide array of pharmaceuticals, treatment strategies and resources to improve the health care of our patients. At the same time providers are faced with an ever-growing loss of autonomy and ever-increasing financial pr...