There is an increasing awareness within both the research literature and commercial practice that Web systems have a number of unique characteristics. Many organisations are responding to this by identifying modified processes that purport to address these unique characteristics. There is, however, the potential to utilise these processes as a marketing tool (indicating organisational capabilit...

This article works backwards by contextualizing the metaphorical explosion of metaphor, especially in last century or so, and back to Plato Aristotle, who help us see outlines metaphor relation poetics, rhetoric, philosophy politics, as well critical theoretical issues arising subsequently down present age, including views Zoltán Kövecses, Northrop Frye, Paul Ricoeur, Hegel, Shakespeare, Thomas...

through the advent of heterodox approaches in modern economic methodology, mccloskey's contribution on introducing rhetoric in methodology has been nominated as one of the most controversial propositions ever alleged in the literature. concerning new predominant perspectives in philosophy of language, this paper seeks to analyze the theoretical status of rhetoric in the methodology of econ...

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