نتایج جستجو برای: marketing processes
تعداد نتایج: 578290 فیلتر نتایج به سال:
In order to survive in today's competitive world, organizations are looking to increase their efficiency and effectiveness. Therefore, they should focus on inputs that are more important than the rest of the inputs in their success. This paper aimed at ranking 7Ms (Management, Man power, Marketing, Material, Machinery, Methods and Money) and their sub-criteria of production in Iran. By improvin...
E-Commerce is going to be remembered as one of the most important concepts of the twentieth and twenty-first centuries, for a very unique reason: it is the combination of , business, marketing, and design. As well as the others, marketing has a long history. However, raising the Internet and e-commerce turns its utilization and practice into a modern way, as well as the others. One of the moder...
There are many studies in the marketing and diffusion literature of the conditions in which social contagion affects adoption processes. Yet most of these studies assume that social interactions do not change over time, even though actors in social networks exhibit different likelihoods of being influenced across the diffusion period. Rooted in physics and epidemiology theories, this study prop...
In subscription services, customers who leave the company can be divided into two groups: customers who do not renew their fixed-term contract at the end of that contract, and others who just stop paying during their contract to which they are legally bound. Those two separate processes are often modeled together in a so-called churnprediction model, but are actually two different processes. Th...
For achievement an efficient management in food processing centers all of the factors that they may effects the products should be considered. These factors are including planning, designing, site selection, instruction, requirements, production capacity, and cost and marketing management. For food marketing all of the marketing factors also should be studied. These factors can be included scie...
this research is a field study research done in purpose of consideration of marketing status in small industries. the results help managers of small industries in decision making and researchers in their investigations to devise marketing solutions for small companies' issues. the simpson-taylor model was applied as the research model. it considers the status of marketing in small industri...
the main objective of this descriptive research was to determinate the components related to an expansion of marketing of flowers and ornamental plants. the statistical population of the study consisted of all floriculturists (4920) in tehran, markazi, gilan, khozestan, and razavi-khorasan provinces as well as extension experts. a sample of 234 floriculturists was selected by use of “cluster pr...
In order to survive in today's competitive world, organizations are looking to increase their efficiency and effectiveness. Therefore, they should focus on inputs that are more important than the rest of the inputs in their success. This paper aimed at ranking 7Ms (Management, Man power, Marketing, Material, Machinery, Methods and Money) and their sub-criteria of production in Iran. By improvin...
This study identifies affecting determinants in the marketing of Iranian crude oil. The research methodology is qualitative and quantitative simultaneously. The statistical sample includes experts, senior and executive managers, marketing directors, and the Information Systems Department of the National Iranian Oil Company. Data is collected through qualitative interviews and quantitative quest...
Background. Marketing mix is a tool which can be used by administrators to achieve their goals. Objectives. This research investigated the role of sports marketing mix in generating revenue for football clubs. Methods. Data for this mixed method research was obtained from library studies, interviews with experts, and questionnaires. The statistical population comprised employees of the Footba...
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