I was pleased to see that my column inspired several articles in the popular media, including an upcoming article in Vogue magazine. My column also elicited feedback from my faculty colleagues and several LPI supporters around the country. One loyal donor from New York wrote me, “I do everything you do. So maybe that’s why I just passed my 95th birthday.” He continued, “Two things that I do tha...

In the current conditions of over-supply, firms are paying high attention to pricing decisions in order to defend their competitive positioning. Modern pricing strategies are able to take into account changed market conditions or, in other words, demand characterised by strong volatility and non loyal behaviour flanking known loyalty mechanisms. Moreover, suppliers are also looking for innovati...

With the rapid growth of the gaming industry, keeping gamers loyal is the quintessential issue. Thus, our paper focuses on loyalty towards Massively Multiplayer Online Role-Playing Games (MMORPGs). Our study incorporates the social identity theory, the theory of reason of action and gamer emotions into the equation of loyalty. An empirical study of 160 subjects was conducted to test our model. ...

of two native German speakers, we hope that we have arrived at a satisfactory resolution. Mangelerscheinung was the trickiest element. Literally, it translates as “deficiency symptom,” a medico-biological concept denoting the lack of some nutrient critical to physical well-being (e.g., a vitamin deficiency). Although the literal translation has a “clunky” feel, we decided to restrain poetic lic...

1 Jack Rockart was the senior editor accepting this paper. Portions of this paper are adapted from a previously published teaching case study: Ives, B., G. Piccoli, “Custom-made Apparel and Individualized Service at Lands’ End,” Communications of the Association for Information Systems, (11:3), January 2003. 2 In mid-2002, Sears acquired Lands’ End. rugby shirts. Stressing quality and value rat...

This article is a discursive examination of children's status as knowledgeable moral agents within the Swedish child welfare system and in the widely used assessment framework BBIC. Departing from Fricker's concept of epistemic injustice, three discursive positions of children's moral status are identified: amoral, im/moral and dis/loyal. The findings show the undoubtedly moral child as largely...

Research on commitment has demonstrated that maintaining high levels of commitment is important for organizational success and well-being. However, no research has addressed to what extent organizations recognize and reward those individuals who are highly committed and loyal to an organization. Therefore, the present study presents some data from employees in the US, UK, New Zealand and German...

Biodemography has emerged and grown over the last fifteen years, with loyal and farsighted support from its patrons. As it enters what might be called its adolescence as a field, it faces challenges along with abounding opportunities. One challenge is to continue to generate knowledge that contributes to human health and well-being. A second is to insist on high standards of quality control wit...

I consider an oligopoly model where, prior to price competition, firms invest in persuasive advertising and induce brand loyalty in consumers who would otherwise buy the cheapest alternative on the market. This setting, in which persuasive advertising is introduced to homogenous product markets, provides an alternative explanation for price dispersion phenomena. Despite ex-ante symmetry, the eq...