The article is devoted to the participants of volunteer programs major sporting events that were implemented in BRICS countries. main attention text given life priorities volunteers, their idea happiness. empirical basis an online survey volunteers who have experience participating work with at Brazil, Russia, India, China and South Africa (BRICS countries). was conducted from January March 202...

Technological changes have dramatically transformed the ways in which contemporary sport mega-events are produced and consumed worldwide. As production consumption of these global spectacles moved beyond traditional television radio broadcast, this article examines reflects on hyper-digitalisation mega-events. More specifically, we explore how one emerging platform presents a window for examini...

The topic of this particular study is to combine facial expressions, skin response and willingness pay (WTP) using an iMotions Platform. This software solution combines biosensors in human behaviour research. A useful method estimate WTP contingent valuation (CV) (Mitchell Carson 1989). has been widely used cultural economics (Noonan 2003) sport (Walker Mondello 2007, Wicker et al. 2016a). CV m...