This paper aims to probe international tourists' intention to revisit Iran using survey research method. Asian and European tourists constitute the research's statistical population. The data needed were collected from 200 respondents chosen on the basis of convenience sampling method. The data analysis revealed no difference between tourists’ economic-social attributes and their propensity to ...

extended abstract 1. introduction rural tourism can be defined as the ‘country experience’ which encompasses a wide range of attractions and activities that take place in agricultural or non-urban areas. its essential characteristics include wide-open spaces, low levels of tourism development, and opportunities for visitors to directly experience agricultural and/or natural environments. in the...

The sport of surfing is gaining increasing importance in the context tourism. Surf tourism has emerged as one promising product certain regions worldwide. Surfing, a and lifestyle, been grounded surf culture, which recognized potential attraction factor for destinations. Although previous research undertaken field tourism, impact that visitors’ perceptions destination’s culture have on overall ...

In order to explore the relationship of promotion activities, destination attribute and destination image of Vietnam and find possible solutions, this study uses decision system analysis (DSA) method to develop flowcharts based on three rounds of expert interviews. The interviews were conducted with the experts who were confirmed to directly participate or influence on the decision making that ...

Despite the widely recognized core position of local community within tourism, a paucity research has considered how quality interaction between residents and tourists shapes visitors’ image formulation, overall satisfaction, destination loyalty. Building on “zone proximal development” theory concept “the more knowledgeable other,” this study expands recent by showcasing vital role it plays as ...

the purpose of this study is to develop a brand equity model for isfahan as a tourism destination. the statistical population of this study consists of the inbound tourists who have traveled to isfahan in november 2013. a sample of 200 tourists has been selected from this population. a self-administrated questionnaire has been used for collecting the research data. in order to analyze the resea...

This paper examines joint destination marketing in Vietnam, a transitional economy experiencing a rapid growth in tourism. Based on in-depth interviews with representatives of provincial destination marketing organizations (DMOs) and the analysis of their web-sites, the paper considers destination marketing by the eight provinces of the South Central Coast, the most dynamic tourism region in Vi...

Objective Successful development of tourism in many tourism destinations around the world depends on how to manage tourists’ perceptions by marketing managers and tourism planners. Thus, any information source about the tourists is of high importance that can be used to affect their beliefs towards the religious destinations. Therefore, it is important to identify the formation of such percept...