نتایج جستجو برای: the purpose of was segmentation of customers according to benefit sought market segmentation is viewing a heterogeneous market as a number of smaller homogeneous markets

تعداد نتایج: 25330866  

Journal: :مدیریت بازرگانی 0
سعید مرتضوی دانشیار گروه مدیریت دانشگاه فردوسی مشهد، ایران یاسر آسمان دره کارشناس ارشد دانشگاه فردوسی مشهد، گرایش بازاریابی بین الملل، ایران مهدی نجفی سیاهرودی کارشناس ارشد دانشگاه فردوسی مشهد، گرایش بازاریابی بین الملل، ایران سید مسلم علوی کارشناس ارشد دانشگاه فردوسی مشهد، گرایش بازاریابی بین الملل، ایران

the purpose of was segmentation of customers according to benefit sought. market segmentation is viewing a heterogeneous market as a number of smaller homogeneous markets, in response to differing preferences, attributable to the desires of customers for more precise satisfaction of their varying wants. the data analysis was based on questionnaires which had been gathered from three metropolise...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه شهید مدنی آذربایجان - دانشکده ادبیات و زبانهای خارجی 1389

according to coates’s (2004, as cited in zhang, 2010) definition of "conversational dominance" (p.111), it refers to the phenomenon of a speaker dominating others in interaction. specifically, it means how a speaker makes use of certain strategies to get the floor and maintain the floor. thus, the amount of talk is the main measurement for the dominance of the conversation. whether a speaker do...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تربیت مدرس - دانشکده فنی مهندسی 1388

the purpose of this study is identifying effective factors which make customers shop online in iran and investigating the importance of discovered factors in online customers’ decision. in the identifying phase, to discover the factors affecting online shopping behavior of customers in iran, the derived reference model summarizing antecedents of online shopping proposed by change et al. was us...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه امام رضا علیه السلام - دانشکده زبانهای خارجی 1391

abstract this study tried to investigate whether there was any significant relationship between technical translation quality of the senior english translation students and their levels of verbal-linguistic, visual-spatial and interpersonal intelligences. in order to investigate the research questions, the researcher selected a hundred senior english translation students from three universitie...

پایان نامه :0 1374

the rationale behind the present study is that particular learning strategies produce more effective results when applied together. the present study tried to investigate the efficiency of the semantic-context strategy alone with a technique called, keyword method. to clarify the point, the current study seeked to find answer to the following question: are the keyword and semantic-context metho...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه سمنان - دانشکده مدیریت و اقتصاد 1392

these days, all department stores make an effort to provide their clients with valuable products in order to project the best image for them. as a result, clients’ comprehension risk will decrease and they will be more willing to repurchase. having a good image is really important for the department stores because it makes an impression on clients’ comprehension of both quality and risk. consid...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه خلیج فارس - دانشکده مهندسی 1393

in civil engineering concrete is a material combined of hydraulic cement, sand, gravel and water. gravel and sand compose 60 to 70 percent of concrete. these aggregates support compression force of concrete. cement paste acts as glue to stick grain together. in bushehr factories producing aggregates do not operate according to astm standards, so that fineness modulus (fm) of the produced sands ...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه شیخ بهایی - دانشکده زبانهای خارجی 1390

in one pole of the continuum of language learning, theoreticians and practitioners traditionally consider english as english as a second language or english as a foreign language. however, in the other pole of this continuum where english is thought of as the most effective tool for international communication, it is referred to as a lingua franca. those who favor an approach to english growing...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه علوم پایه دامغان 1390

the space now known as complete erdos space ec was introduced by paul erdos in 1940 as the closed subspace of the hilbert space ?2 consisting of all vectors such that every coordinate is in the convergent sequence {0} ? { 1 n : n ? n}. in a solution to a problem posed by lex g. oversteegen we present simple and useful topological characterizations of ec. as an application we determine the ...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه فردوسی مشهد - دانشکده ادبیات و علوم انسانی دکتر علی شریعتی 1392

the issue of curriculum and syllabus evaluation and revision has been in center of attention right from when curriculum came into attention of educational institutions. thus everywhere in the world in educational institutions curricula and syllabi are evaluated and revised based on the goals, the needs, existing content, etc.. in iran any curriculum is designed in a committee of specialists and...

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