small business and entrepreneurship play critical role in stimulating economic activity, creating jobs, alleviating poverty and uplift living standards in africa. it is widely accepted that the micro and small enterprise (mse) sectors have the potential to provide a livelihood for a considerably large number of poor rural and urban women in ethiopia. women account for the larger share of the in...

Small business and entrepreneurship play critical role in stimulating economic activity, creating jobs, alleviating poverty and uplift living standards in Africa. It is widely accepted that the Micro and Small Enterprise (MSE) sectors have the potential to provide a livelihood for a considerably large number of poor rural and urban women in Ethiopia. Women account for the larger share of the in...

Microblogging, as a typical representative of social networking applications, its advantages in interpersonal communication and information dissemination are very obvious. At present, micro-blog has become an important enterprise information dissemination channels and customer management tools. In this paper, based on the construction of enterprise microblogging knowledge network, combined with...

The digitization of our society changes the way we live, work, learn, communicate, and collaborate. This disruptive change interacts with all information processes and systems that are important business enablers for the context of digitization since years. Our aim is to support flexibility and agile transformations for both business domains and related information technology with more flexible...

As a new form of social media, micro-blogging marketing has became a new choice to more enterprises. At present, Marketers confuse on how to measure and analyze micro-blogging marketing results. According to combine with current situation of micro-blogging operations, The study propose a model for measuring enterprise micro-blogging marketing results based on DAGMAR model. While, methods for me...

The contribution of Indonesia's medium, small and micro to Gross Domestic Product in 2018 at 60.34%. There are MSME's weaknesses (1) business capital (2) entrepreneurship (3) product innovation (4) distributing products (5) marketing (6) mentor/coach (7) transaction recording via online (8) no branding (9) customer loyalty (10) permit. variables X leadership, innovation, financial recording. de...