Two studies tested whether action control by implementation intentions is sensitive to the activation and strength of participants' underlying goal intentions. In Study 1, participants formed implementation intentions (or did not) and their goal intentions were measured. Findings revealed a significant interaction between implementation intentions and the strength of respective goal intentions....

in this study, we addressed the relationship between corporate reputation and customer behavioral intentions in the eghtesad novin bank. for this purpose, we considered the components: trust, identification and commitment as mediator variables that led to formulating 8 hypothesis .the research population was the customers of eghtesad novin bank in tehran branches who had at least one active acc...

the scholars of the principles of the islamic jurisprudence are divided the intentions of god in islamic figh to universal intentions and particular intentions. and the universal intentions are divided to necessaries and needs and goods. the necessaries are observation of religion and spirit and intellect and tradition and property. the author tries to manifest the decreases of this theses by a...

To what extent do people care about the intentions behind an action? What if the intentions can be deceptive? We conducted two experiments to complement previous evidence about the roles of outcomes and intentions in economic games. The results of Experiment 1 indicate that both outcomes and intentions affect players’ responses. Moreover, unkind intentions are punished but kind intentions are h...

We present a study investigating how the delay between the intention to act and the following action, influenced the experience of action. In experiments investigating sense of agency and experience of action, the contrast is most often between voluntary and involuntary actions. It is rarely asked whether different types of intentions influence the experience of action differently. To investiga...

recognizing the importance of the advertising in brand reinforcement and brand credibility, the authors conduct the present research for understanding the customers’ emotional responses toward the brand reinforcement and credibility and its effect on the perceived values and behavioral intentions. hypotheses were tested on data collected from 467 customers of mellat bank in semnan province in i...

This research tested an implementation intentions intervention to increase parent-teacher communication among Latino parents of young children. Parents (n=57) were randomly assigned to form implementation intentions or simply goal intentions to communicate with their child's teacher. They completed measures of communication and goal intentions immediately prior to the manipulation, and after th...

Implementation intentions are detailed and systematic plans that are developed during intention formation. We compared two different implementation intentions to standard event-based prospective memory instructions using three different kinds of intentions. Two of these intentions involved nonfocal cues whereas the remaining intention was about specific, focal cues. Implementation intentions dr...