نتایج جستجو برای: franchisee
تعداد نتایج: 125 فیلتر نتایج به سال:
The purpose of this paper is to examine franchise relationships by using an interaction approach which involves several exchanges or actor bonds between a franchisor and franchisee. The study is based on a web survey directed towards franchisees in Sweden. A total of 191 survey responses were obtained from a wide range of industries, representing a 16.2% response rate. A Pearson Correlation tes...
• Social capital facilitates entrepreneurial process in international multiunit franchise outlets. Multiunit franchisee and franchisor agents activate process. Obligations, shared stories, trust norms influence interactions. Interactions involve horizontal, bottom-up, portfolio, franchisor-franchisee franchisee-peers. The study advances a sociological perspective entrepreneurship research. This...
A shortage of suitable franchisee applicants has been identified by franchisors as a major hindrance to franchise sector growth in Australia. However, there has been little investigation into this issue within organisational choice research. This represents an important gap in the literature. In order to explore the issue of franchisee shortage it was first necessary to determine what prospecti...
A model of franchising competition in locationally differentiated products is constructed. A franchisor (upstream firm) collects a marginal transfer fee per unit of output sold by a franchisee (downstream firm). For example, the marginal transfer fee can be realized as a markup on variable inputs supplied by the franchisor. A franchisor also collects a lump-sum rent (commonly called "franchisin...
Franchising seems like a particularly attractive mode of entry for global companies that wish to anchor their brand in China, without taking much risk. The case of RetailCo is particularly interesting to those who want to understand the dynamic nature of China’s retail environment in relation to the franchise concept. As the master franchisee of Athlete’s Foot China, RetailCo introduced a new c...
Franchisee failure is a major incidence that threatens the stability of franchise businesses globally. Yet there has been no synthesis empirical evidence in order to systematically understand factors increase likelihood franchisee failure. The diverse conceptualizations and discrepant causes have resulted fragmented literature. Through systematic review literature, an all-inclusive model for cu...
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