Since nowadays mobile phone messages are flourishing, the application of electronic coupon (e-coupon) will become a trend for mobile users. E-coupon for mobile commerce can provide mobility for users and distribution flexibility for issuers. However, most of the existed e-coupon schemes usually apply public-key cryptosystem to achieve the security, which will not be implemented in mobile device...

A coupon is an electronic data that represents the right to access a service provided by a service provider (e.g. gift certificates or movie tickets). Recently, a privacyprotecting multi-coupon system that allows a user to withdraw a predefined number of single coupons from the service provider has been proposed by Chen et al. at Financial Crypto 2005. In this system, every coupon has the same ...

We establish a fundamental isomorphism between discrete-time balanced urn processes and certain ordinary differential systems, which are nonlinear, autonomous, and of a simple monomial form. As a consequence, all balanced urn processes with balls of two colours are proved to be analytically solvable in finite terms. The corresponding generating functions are expressed in terms of certain Abelia...

Near Field Communication (NFC) is a Radio Frequency (RF) technology that allows data to be exchanged between devices that are in close proximity. An NFC-based mobile coupon (M-coupon) is a coupon that is retrieved by the user from a source such as a newspaper or a smart poster and redeemed afterwards. The NFC-based mobile coupon (M-coupon) is a cryptographically secured electronic message with ...

Coupons are very effective way of promoting products and widely used by merchants. As smartphones became indispensable to life and are carried by almost everybody, mobile coupons are replacing traditional paper coupons. Group coupon is one of the coupon sale types where sold coupons are money refunded unless the number of buyers reach to certain predetermined number. Groupon is an American onli...

In this paper, we propose P -coupon, a Prompt and Privacy-preserving electronic coupon distribution system based on a Probabilistic one-ownership forwarding algorithm. In this algorithm, only one hop of forwarder (coupon owner) information instead of the complete forwarder list is recorded to keep the coupon short and privacy-preserving. Such information is updated probabilistically following t...

Most researchers in the Marketing literature have typically relied on disaggregate data (e.g., consumer panel) to estimate the behavioral and managerial implications of coupon promotions. In this article, we propose the use of individual-level Bayesian methods for studying this problem when only aggregate data on consumer choices (market share) and coupon usage (number of distributed coupons an...

We extend the classical coupon collector problem to find the expected number of selections needed to collect mi (possible random) copies of coupon i, when the distribution of the coupons is not necessarily equally likely. Upper and lower bounds which provide limiting asymptotics are also obtained for the expected number of selections needed to fulfill a random quota for each coupon.

This article shows that in a model of exogenously given sales expansion target with a dominant manufacturer, the relative profitability of coupon and price-reduction schemes depends on the values of coupon redemption rates and the equivalence ratio of price reduction to coupon face value. It is also shown that retailer’s margin has an uncertain impact on the compensation constraint on the manuf...